Aidan Fitzpatrick

Founder, CEO

2008 - Current

We're building Camo, enabling users to stand out on video, easily. “how I do all my live TV hits” — Joanna Stern, WSJ Users rate Reincubate as one of the UK’s most-loved software companies. HM Queen Elizabeth Ⅱ recognised Reincubate’s innovation twice with the Queen’s Award for Enterprise, Britain’s highest business honour. Camo was made an Apple Design Award finalist in 2023.

General Partner

2021

Seed investments via a small fund. Interested in products in and around the  ecosystem. Helping founders with product, channel, and community. If you're building something ambitious, get in touch.

Limited Partner

2021

Early stage fund focused on product led growth companies across B2B and B2C software.

Limited Partner

2021

Early-stage capital for the best founders, over 60 investments and counting.

Global Task Force / Committee Member

2019

I've continued to serve the organisation in a number of global committee and task force roles.

Governance Director

2016 - 2019

I served on EO's Governance Committee for 3 years, was seconded to its Standing Finance Committee as part of this. The role ran from setting policy alongside the General Counsel, to mediation and dispute resolution.

President, UK

2015 - 2016

Voluntary role chairing the board for the 15/16 year. The Entrepreneurs’ Organization is a non-profit organisation dedicated to helping entrepreneurs learn and grow, with members all over the world. If you get as excited about entrepreneurship as I do and you’re turning over more than $1m, why not reach out for a chat about it? If you have a startup below that threshold we run an accelerator programme designed to get you there. Say hello!

President-Elect, Communications Chair

2014 - 2015

Angel Fellowship (ODA5)

2021

On Deck Angels (ODA) is a continuous community for operator angels. We combine an incredible network of peers, world-class curriculum and exclusive deal flow to help you refine your investing craft and build lasting relationships.

Scale Fellowship (ODS1)

2020

Investor

2015

Supporting community-owned locally-generated renewable energy project.

Non Executive Director

2008 - 2022

We’re on a mission to build a creative, positive social network which is loved by and well-engaged with its users. The Keep Calm-o-Matic is the UK’s most popular image generation site, and the place for anyone to express their creativity, dreams and imagination. Our site sees millions of users each month, and we let them purchase the best designs, selling and producing a wide variety of printed products and clothing.

Non Executive Director, Investor

2014 - 2017

LUXIOS is the world’s first private personal shopping service exclusively tailored to the needs of UHNW individuals. We help our members source, experience & purchase the world’s finest luxury products & services.

CTO, Investor

2009 - 2012

Pureplay international cycling and tri-sports ecommerce biz. Joined with 4 devs and a single web-server. Sold to Bridgepoint for £180m after rocket growth, netting PE investors 15x return. Planned and executed IT strategy, re-engineered stack to scale (1bn+ requests in 2012), oversaw build of 9 int'l sites (including Japanese & Chinese), set up office in London & hired an awesome team across two sites. Introduced agile, Git, C#, Cisco, Endeca, Linux, load balancing, PCI, SOA. Retail Week Awards - Best online business 2012 Retail Week Technology Awards - Internet technology of the year 2012 Buyout Track 100 - Best managed business 2012 Fast Track 100 - Best use of technology 2012 PayPal Etail Awards - Best international ecommerce 2012 British Venture Capital Assoc. - Exit management team of the year 2012