AL

Anna Lytvynova

Art & Fintech Maker & Researcher

Zurich, Zurich

Overview 

Anna Lytvynova is a skilled Art & Fintech Maker and Researcher currently working as a PHD Researcher at ETH Zürich. With a background that includes roles at UBS as a Societal Researcher/Project Manager and at SWAROVSKI as Global Communication Content, Anna has demonstrated expertise in marketing communications, project management, and brand strategy. Anna's career highlights include working on societal research projects at UBS, managing global communication content at SWAROVSKI, and currently conducting research as a PHD Researcher at ETH Zürich, showcasing a diverse skill set in marketing, research, and project management.

Work Experience 

  • PHD Researcher

    2023 - Current

    Qualitative research on the development of human labour alongside peer-to-peer financial technologies.

  • FinTech & Theatre Labour Research

    2022 - 2023

    Ethnographic and qualitative methods training. Conducted research on blockchain investment cultures and labour in contemporary theatre and performance.

  • Societal Researcher/Project Manager

    2020 - 2022

    UBS Y Think Tank www.ubs-y.com • Creating novel business opportunities for UBS global wealth management and investment banking • Future of money, work, and post-digital systems • Future-thinking and long-term strategy consulting to UBS • Socio-cultural analysis of macro trends and cultural shifts in finance, societal networks, post-big data, and future of money

UBS Realty Investors is an institutional investment advisor that managed real estate equity assets on behalf of its clients.

  • Global Communication Content

    2020 - 2020

    • Produced global 360-degree communications for digital and e-commerce marketing • Managed production process of visual assets for performance and affiliate marketing • Increased engagement through the integration of customer insights into marketing processes • Implemented global marketing strategy across visual communication initiatives

  • Business Development Manager

    2019 - 2020

    Creativiva is a worldwide premium live entertainment producer. • As a key member of the Global Business Development team, helped grow operations worldwide to create unique entertainment experiences and revolutionize lifestyle industries • Identified, attracted, and acquired new B2B leads in the luxury space • Supported strategic partnerships • Created long-term brand value

  • Creation and Artistic Development Assistant

    2018 - 2019

    • Created show concepts for large-budget live entertainment productions • Managed artistic direction of design material • Coordinated multi-channel marketing campaigns • Curated artistic direction for live entertainment projects • Assisted development of live entertainment experiences with multi-million budgets Leading entertainment innovations worldwide, Creativiva redefines customized live experiences. We work across the globe on 5 continents, reaching 17 countries and sparking emotion in millions of hearts. With its entertainment strategies, Creativiva redefines revenues and strengthens brands.

  • Researcher

    2017 - 2018

    Department of History and Communications • Perfected 1 book and 2 feature articles through copy and structural editing • Coordinated organization of an international conference • Conducted thorough archival research and analysed primary sourced

  • Producing Assistant

    2017 - 2018

    • Production coordination of multi-disciplinary performance seasons • Coordination of PR, press relations, and 360 marketing campaigns • Contract management including unions and guilds • Production management • Talent relationships and management • Assistance of future seasons programming

  • Assistant General Manager

    2016 - 2018

    • Assist with theatrical production • Increased brand awareness • Subscriber and audience growth • Grant writing Teesri Duniya Theatre is a culturally inclusive company in Canada, and the only one in Quebec, producing plays by visible minorities, First Nations, as well as dominant cultures. Teesri Duniya Theatre is dedicated to producing, developing and presenting socially and politically relevant theatre, based on the cultural experiences of diverse communities.

  • Theatre Director

    2016 - 2017

    Directed "When Five Years Pass"​ by Federico García Lorca.

Articles About Anna

Relevant Websites