Ben Parr
Founder of Octane AI
Ben Parr
Founder of Octane AI
United States
Overview
Work Experience
Co-Founder & President
2018 - Current
Octane AI is the AI and zero-party data platform for ecommerce brands. Our mission is to democratize AI for all and empower entrepreneurs in the process. Shopify elected Octane AI as its Best Storefront App in 2021. Octane AI powers AI-enabled quizzes and surveys for thousands of merchants and brands, helps them personalize marketing channels like email, SMS and ads, and build deeper relationships with their customers using AI. Octane AI’s patented conversational technology enables thousands of merchants to collect zero-party data directly from customers and leverage it to build lasting relationships across owned marketing channels. Octane AI’s users experience an average increase in revenue by 20% and marketing opt-ins by 3-6x. Octane AI an all-remote company employing team members in over 12 countries. We've raised funding from top-tier investors including General Catalyst, Javelin Venture Partners, Bullpen Capital and Boost VC.
Co-Founder and Chief Marketing Officer
2016 - 2018
Co-founded Octane AI in 2016 with my co-founders Matt and Leif. Our mission is to help brands and customers build real relationships through AI-enabled conversations. Our first product was the easiest platform to build Facebook Messenger chatbots, Since then, we have grown into the AI and zero-party data marketing platform for Shopify and ecommerce brands. My responsibilities as CMO/Chief Marketing Officer focused on growing Octane AI's brand presence, building partnerships, and supporting our CEO in executing the vision. We've raised over $14 million from General Catalyst, Bullpen Capital, Boost VC, Javelin Partners, and dozens amazing angels and firms.
Board of Directors
2020
In 2020, the not-for-profit arm of Samasource renamed itself the Leila Janah Foundation, in honor of its late founder and visionary, Leila Janah. I serve as a Board Member of the Foundation to further her legacy of Giving Work. Leila believed that Giving Work was a far more powerful tool to eradicating poverty than giving aid, as it creates a permanent pathway toward economic security and financial independence. This foundation honors her vision of Giving Work, by focusing on non-profit programs that drive economic mobility for people living in underserved communities.
Author, "Captivology: The Science of Capturing People's Attention"
2013
A book on the science and psychology of attention; why we pay attention to certain people, products, companies and ideas; and how to capture, maintain, and grow attention. Analyzed over 1,000 research studies in psychology, neurology, communications, and economics, and interviewed dozens of thought leaders including Sheryl Sandberg, Steven Soderbergh, and David Copperfield to form the thesis of the book. Captivology has been featured in Harvard Business Review, Success Magazine, Forbes, Business Insider, USA Today, The Financial Times, and other publications. The book was named the best marketing book of 2015 by Strategy+Business Magazine. ORDER YOUR COPY TODAY: www.bit.ly/captivology
Investor
2024
First check (with my partner Matt Schlicht) in a $3.1m pre-seed round, joined by Boost VC, Coinbase, Visa, Untapped and Spartan Group. Payman is a platform that lets AIs hire humans. Example: Imagine you had an AI that monitored your market for trends and then automatically hired someone to write a blog post. Soon, AI agents and humans will work together on projects. AIs will take care of the tedious work, and the AIs will use Payman to hire humans to do the things that AI cannot do. But for humans and AIs to collaborate, there has to be a payment layer and platform to facilitate it. Payman is that platform.
Investor
2024
Wordware (YC S24) is an IDE for building AI agents and apps using natural language. It allows you to build AI apps 20x faster than you normally could, and you don't even have to be technical to use it! When Matt Schlicht and I first tried Wordware and met founder Filip and Robert, it was clear that this company and product were DIFFERENT. Wordware is SO beautiful and it's so easy to use. There's nothing like it. If you are building AI applications or agents, you have to sign up at http://Wordware.ai.
Investor
2024
Thrilled to be an investor with my co-founder Matt Schlicht!b Gumloop is making it easy for anyone to build powerful AI workflows -- no AI expertise or coding needed. Matt and I invested because Gumloop is hands down the easiest-to-use tool we've ever found for building AI automation and workflows. The founders are just as impressive. The round was led by First Round Capital with participation from Y Combinator, Max Mullen (Instacart), Arash Ferdowsi (Dropbox), Andrew Ofstad (Airtable), Immad Akhund (Mercury), Kulveer Taggar (Zeus), Liquid2, WndrCo, Richard Aberman(WePay), JJ Fliegelman(Wayup), and Ludlow Ventures.
Keynote Speaker
2015
I speak on artificial intelligence, silicon valley, the psychology of marketing and attention, and the future of entrepreneurship to audiences large and small. Expect fireworks and confetti (literally)! Direct booking: Bill Hart -- bhart@wwsg.com Speaker profiles: www.benparr.com/speaking http://www.wwsg.com/speakers/ben-parr
Developer Champion (Honorary)
2022
Named by Shopify as one of its first ten Developer Champions! We explain the virtues of building on top of the Shopify platform and spread the word about the MANY new innovations and features Shopify is launching. Shopify's Developer Champions include the creators/developers of some of Shopify's most popular apps.
Limited Partner (Investor)
2017
A happy investor in Weekend Fund since Fund I. Led by Ryan Hoover and Vedika Jain. Investors in Deel, Intercom and Magic.
Limited Partner (Investor)
2021
Investor in Superlayer, a crypto-focused studio and fund backed by Marc Andreessen, Paris Hilton, Chris Dixon, Gary Vaynerchuk, Jeff Clavier, Siqi Chen, Joe Montana and more.
Education
B.A.
2004 - 2008