Brian Reinken
Founder of Flip
Dallas, Texas
Overview
Work Experience
Brand Success and Founder Community
2023 - Current
Flip is reimagining social commerce with a passionate community of shoppers committed to authenticity and honesty. Flip is a place where real people share real honest reviews about real good products, made for everyone who understands that shopping is not just about acquiring, but about coming together. Flip is crafting a new paradigm in connecting brands with the heart of their communities. At its core, Flip is not just a community of shoppers, it is a thriving community of founders with bold dreams and grand ambitions. Flip empowers founders to showcase their brands, engage with customers authentically, and accelerate their business growth exponentially. Our goal at Flip is to be the indispensable partner that founders trust and rely on to fuel their success. The beloved brands of the future will be built on Flip. Check out Flip and see how we’re making shopping more personal, more honest, and more impactful https://flip.shop
Board Member
2022 - 2023
Flip is a next-gen social & live commerce platform by combining a TikTok-like discovery experience with a premium e-commerce service.
Raised $238,750,000.00 from AppLovin, Mubadala Capital Ventures, Streamlined Ventures and WestCap.
Senior Advisor
2023
Partner
2021 - 2023
WestCap is a growth equity firm led by a team of seasoned entrepreneurs and company builders who know what it takes to navigate the most critical stages of growth. The focus is tech-enabled, asset-light marketplaces in sectors where the team has deep knowledge and expertise. WestCap is fueling the success of the world's most disruptive asset-light, tech enabled marketplace solutions.
WestCap is a strategic operating and investing firm that focuses on tech-enabled, asset-light marketplaces.
Board Member
2022
Hunt Club is a talent company that leans on subject matter experts to help clients find their next hire.
Raised $51,800,000.00 from WestCap and Sator Grove Holdings.
Board Member
2015
SOS Children's Villages believes that every child deserves a loving home. SOS Children's Village builds families for orphaned, abandoned and other vulnerable children in 134 countries and territories, including the United States. SOS Children's Village is the largest nongovernmental organization dedicated to the care of orphaned and abandoned children.
Partner, CEO and Board Practices
1999 - 2021
Managing Partner, U.S. Practice
2005 - 2010
Managing Partner, Dallas Office
1999 - 2004
Director, Compaq.com
1998 - 1999
General Manager/Director
1997 - 1998
Senior Managment Consultant, Strategy / Marketing
1994 - 1996
Financial Analyst, Marketing
1989 - 1994