Cedric Vercel
Webmaster | Digital project manager | Digital marketing expert
Lausanne, Vaud
Overview
Work Experience
Webmaster
2009 - Current
DIGITAL PROJECT MANAGEMENT: - Product owner - Agile: end-to-end project management, scope project requirements and budgeting, liaising with internal and external stakeholders to design, develop and implement digital projects - Account Manager Emailing solution (Smartfocus, Adobe Campaign Standard, Mailjet) MARKETING: - Google Analytics / Tag manager / Online Conversion : measure advertising ROI, ecommerce transactions and social networking sites and applications - Monitor and analyze sites performance; implement social media tags WEBMASTER: - Manage domain names, DNS and SSL certificates - GDPR cookie optimisation - Manage corporate website (wordpress) as well as the company Intranet (sharepoint) - Manage the relevant website for each of Palexpo's events
Web Consultant for Matile-Sauser
2009 - 2010
- Creation and maintenance of website of the company. - Realiased a short movie to promote the company.
Search Engine Marketing
2009 - 2009
- Understanding Client's marketing objectives and fully analysing their online sector and competitors. - Creating a complete Search Engine Marketing strategy, taking into consideration their marketing objectives, current positioning in their online sector, usability and design issues. - Implementation of SEO strategies, involving: building web pages, writing technical change request documents, recommending meta data. - Monitoring and re-evaluation of clients' strategies to maximise their results across all major Search Engines, involving Web Analytics, re-optimisation of client’s site and content.
Webdesigner
2009 - 2009
Administer website to ensure complete website integrity. Css and Xhtml optimisation and validation . Implementation of the new Design
Online Producer
2005 - 2008
- Manage and administer websites to ensure complete website integrity. - Search engine optimization (SEO), i get involved on site's coding, presentation, and structure, as well as fixing problems to improve website ranking. - Works cross-functionally with Development Team, Project Managers and Marketing teams to ensure assigned projects are being completed on schedule. - XHTML/CSS coding/updating for assigned projects - Webdesign creations including websites/blogs/forums - Flash animations and animated banner/buttons for advertising campaigns or existing websites - Daily maintenance/updates of existing websites/blogs/forums - Creates and maintains production schedules for new and ongoing projects - Weekly status reporting on projects
Webdesigner
2004 - 2005
As a professional Web Designer, I successfully worked with partners and customers from France and Switzerland via the internet. - I have produced and developed web sites using formats including: PHP, MySQL, SQL, Flash, HTML, JavaScript, XML, Content Management System, (CMS), creation of logos, company identification cards, business card designs, banners, email, forum skins, layouts, user interfaces, blog templates,styles and screensavers and maintenance of web projects on the Internet including marketing services. - Search engine optimization (SEO) , i get involved on site's coding, presentation, and structure, as well as fixing problems to improve website ranking. - As a panoramic photographer, i offered high-quality virtual-tour services based on the ASP (Application Service Provider), quicktimeVR and flashVR process. I provided online 360º images of properties, monuments, open spaces, etc., exactly as if you were on the spot!
Webdesigner
2002 - 2003
Manage corporate website. SEO : Manage and monitor web site traffic. Intranet maintenance
Webdesigner
2000 - 2001
Monitoring the Web site, updating, revising and editing existing content. Virtual-Tour images optimisation for a fast loading.