CD

Cobi Druxerman

Founder of Taplytics

Toronto, Ontario

Overview

Work Experience

  • Co-Founder & CPO

    2021 - Current

    DevCycle is a feature management platform trusted by exceptional developer teams everywhere. The platform is designed with the developer experience in mind, simplifying software development workflows and allowing for confident feature releases. DevCycle offers feature flags, feature opt-in, real-time updates, and integrations with popular development tools and supports all major SDKs. For more information about DevCycle, visit https://devcycle.com/ and sign up for a free account.

  • Co-Founder & Head of Product

    2013

    Taplytics is a dead simple A/B testing platform that enables marketing teams to create no-code experiments across web and mobile. Taplytics enables teams to drastically improve their testing velocity, by giving marketers the tools and capabilities to run their own experiments in production without needing to write a line of code.

  • Coach

    2005 - 2013

    I work with the Adult Race Program on weekends in the winter; I love the sport and the people I get to work with.

  • Co-Founder, Managing Partner

    2011 - 2012

    Co-founded and co-developed the concept for The Construction Site, a new restaurant, based in Toronto, Ontario. The Construction Site is a gourmet grilled cheese restaurant that takes lessons learned from social media and applies them to the restaurant concept, in the form of customer involvement in everything from the music played to the actual menu items.

  • Business Development Manager

    2010 - 2011

  • Co-Founder, VP Marketing

    2007 - 2010

    Online startup with a focus on developing and delivering compelling applications via web, or native mobile Brands Managed idLiveThere.com - Rental listing marketplace with a focus on ease of use and depth of information. VoilaPM.com - Web based property management software, introduced as a complimentary product to idLiveThere.com. Helps reduce management time while improving communication with tenants. MarcoPolo - iPhone/Facebook social geo-location app. Allows the user to geographically locate friends and easily contact them. Easy To-Do - iPhone task management app. Manage tasks with priorities, custom tags, filtering and favorites. LipSync - iPhone app that allows a visual representation of sounds using a ventriloquist style of animation. Worked as product manager and lead marketer for all brands. Oversaw development of all products from conception through completion. Led market research initiatives and personally acted on the knowledge gained to improve the user experience and drive traffic. Managed all brand advertising including PPC campaigns (Google, Yahoo, MSN, Facebook, StumbleUpon), press release and social media campaigns (PRWeb, Facebook, DIGG, Twitter), and offline marketing campaigns (campus, trade show).

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