Craig Daniel
GM New Ventures and Guest at Toast
Greater Boston
Overview
Work Experience
SVP & GM New Ventures and Guest
2023 - Current
Continuing to lead New Ventures while also leading the Guest business including our restaurant marketing platform and consumer products.
VP & GM New Ventures
2021 - 2023
Leading the New Ventures program – working with entrepreneurial teams to build restaurant technology for the future.
Toast is a point-of-sale and restaurant management platform designed for businesses in the food service and hospitality industry.
Raised $961,950,000.00 from 12 West Capital.
VP Product
2017 - 2021
Head of product for Drift (Employee #22) and early member of the Senior Leadership Team. Led the business from <$1m ARR to $80m ARR. Left shortly before exit to Vista for $1.2B. Joined Drift just as they were getting early Product/Market fit. Helped grow the product organization from 10 people to 125. Led the launches of every core product that Drift is built on today including Playbooks, Drift ABM, Drift Developer Platform, Drift Automation, Drift Video, Drift for Sales, and dozens of world class integrations.
Drift develops conversational marketing and sales platform.
Raised $107,000,000.00 from Employee Stock Option Fund.
VP Product
2013 - 2017
Led product, design, and engineering for join.me. Helped grow the business from $8M to $50M revenue by pivoting from a free screen sharing tool to an enterprise web conferencing solution. Scaled the product org from 15 to 135 across Boston, San Francisco, and Budapest, Hungary.
LogMeIn provides SaaS-based remote connectivity, collaboration, and support solutions for businesses and consumers.
Raised $30,000,000.00 from Evergreen Coast Capital.
Co-Founder & VP Product
2009 - 2013
Led product, design and engineering for VisibleGains, which had two products in the Marketing and Sales space. The first, Video Apps, was an interactive video experience that enabled Marketers to craft personalized experiences for their website experiences. The second, Postwire, was designed to help salespeople to engage customers and prospects with personalized video and content experiences. Grew the business to tens of thousands of freemium accounts and hundreds of customers accounts including Tableau Software, Forrester, and IBM. Acquired by Sococo in 2015.
VisibleGains provides products that help businesses better communicate with their customers.
Raised $18,500,000.00 from AVG Ventures.
Senior Director of Product & Engineering
2008 - 2009
Let product, design, and engineering charged with building an enterprise video platform for marketers and publishers. Customers included Toyota Scion, Adobe, Activision, FOX, BBC, CVS Pharmacy, The Metropolitan Opera, and Boston Symphony Orchestra. PermissionTV's assets were acquired by myself and two other co-founders and was pivoted into VisibleGains.
PermissionTV is an enterprise video platform that powers intelligent and interactive video applications for marketers and publishers.
Raised $9,000,000.00 from Venture Capital Fund of New England, Inflection Point Ventures, CramerOnline, MassVentures, CVP Management, SAS Investors, PJC and Castile Ventures.
Manager, Emerging Technology Solutions
2007 - 2008
A cross-functional role in product management, business development, and sales responsible for leading strategic product and technology initiatives.
Manager, Software Development
2003 - 2007
Helped build the engineering team from three to 60+ software engineers. Led the delivery from concept to launch of several major product initiatives.
Tech Lead
2000 - 2003
One of the first technical resources hired to the engineering staff of NaviMedix. Architected and developed core subsystems of the platform. Integrated multiple third party partners and providers.
Tech Lead
1997 - 2000
Tech lead for several large scale informatics and workflow solutions for leading Pharmaceutical & Healthcare providers.
Software Engineer
1996 - 1997
Developer for an early stage startup building Computer Aided Software Testing software.