CD

Craig Daniel

GM New Ventures and Guest at Toast

Greater Boston

Overview

Work Experience

  • SVP & GM New Ventures and Guest

    2023 - Current

    Continuing to lead New Ventures while also leading the Guest business including our restaurant marketing platform and consumer products.

  • VP & GM New Ventures

    2021 - 2023

    Leading the New Ventures program – working with entrepreneurial teams to build restaurant technology for the future.

  • VP Product

    2017 - 2021

    Head of product for Drift (Employee #22) and early member of the Senior Leadership Team. Led the business from <$1m ARR to $80m ARR. Left shortly before exit to Vista for $1.2B. Joined Drift just as they were getting early Product/Market fit. Helped grow the product organization from 10 people to 125. Led the launches of every core product that Drift is built on today including Playbooks, Drift ABM, Drift Developer Platform, Drift Automation, Drift Video, Drift for Sales, and dozens of world class integrations.

  • VP Product

    2013 - 2017

    Led product, design, and engineering for join.me. Helped grow the business from $8M to $50M revenue by pivoting from a free screen sharing tool to an enterprise web conferencing solution. Scaled the product org from 15 to 135 across Boston, San Francisco, and Budapest, Hungary.

  • Co-Founder & VP Product

    2009 - 2013

    Led product, design and engineering for VisibleGains, which had two products in the Marketing and Sales space. The first, Video Apps, was an interactive video experience that enabled Marketers to craft personalized experiences for their website experiences. The second, Postwire, was designed to help salespeople to engage customers and prospects with personalized video and content experiences. Grew the business to tens of thousands of freemium accounts and hundreds of customers accounts including Tableau Software, Forrester, and IBM. Acquired by Sococo in 2015.

  • Senior Director of Product & Engineering

    2008 - 2009

    Let product, design, and engineering charged with building an enterprise video platform for marketers and publishers. Customers included Toyota Scion, Adobe, Activision, FOX, BBC, CVS Pharmacy, The Metropolitan Opera, and Boston Symphony Orchestra. PermissionTV's assets were acquired by myself and two other co-founders and was pivoted into VisibleGains.

  • Manager, Emerging Technology Solutions

    2007 - 2008

    A cross-functional role in product management, business development, and sales responsible for leading strategic product and technology initiatives.

  • Manager, Software Development

    2003 - 2007

    Helped build the engineering team from three to 60+ software engineers. Led the delivery from concept to launch of several major product initiatives.

  • Tech Lead

    2000 - 2003

    One of the first technical resources hired to the engineering staff of NaviMedix. Architected and developed core subsystems of the platform. Integrated multiple third party partners and providers.

  • Tech Lead

    1997 - 2000

    Tech lead for several large scale informatics and workflow solutions for leading Pharmaceutical & Healthcare providers.

  • Software Engineer

    1996 - 1997

    Developer for an early stage startup building Computer Aided Software Testing software.

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