DH

David Hoang

Head of Design, AI at Atlassian

San Francisco, California

Overview 

David Hoang is currently the VP - Head of Design, AI at Atlassian in San Francisco, California. With a background in product design and marketing, he has held leadership positions at companies like Webflow and One Medical, showcasing expertise in design strategy and innovation. Highlights of David's career include leading design teams at various tech companies and being recognized for his expertise in brand strategy, leadership, and user experience design. His current role at Atlassian focuses on integrating AI into design processes, highlighting his commitment to innovation and cutting-edge technology.

Work Experience 

  • VP - Head of Design, AI

    2024 - Current

    Empowering teams to harness the power of AI.

  • VP of Marketing and Design

    2023 - 2024

    Helping people go from idea to software, fast. Leading Brand, DevRel, Growth, Product Design, and Research.

Replit is a browser-based integrated development environment for cross-platform collaborative coding.

Raised $222,020,000.00 from Craft Ventures and AIspace Ventures.

  • Head of Design

    2019 - 2023

    On a mission to democratize building and creating on the web. Working with an incredible design leadership on Content Design, Growth Design, and Product Design. Led Brand Design and Research in the interim from 2019-2021.

Webflow is a visual web design platform, CMS, and hosting provider for building production websites and prototypes.

Raised $334,900,000.00 from CapitalG, Draper Associates, Accel, Y Combinator Continuity Fund and Silversmith Capital Partners.

  • Design Partner

    2021 - 2022

    Helping organize the world’s ambition through the Design fellowship program.

On Deck is a community platform designed to develop different ideas and build companies.

Raised $20,000,000.00 from Pioneer Fund.

  • UXD Instructor Lead

    2019 - 2021

    Teaching User Experience Design (UXD)

  • Head of Product Design

    2015 - 2019

    Leader and manager for product designers on Member Products and UX Research. - Member of Technology leadership team with Engineering, Product, and IT - Recruiting, hiring, and developing team members - Tech onboarding for new hires - Hired first UX Researcher - Designed, launched and shipped virtual care features (messaging, video visits, care routing)

Amazon One Medical is a membership-based platform that provides concierge medical services for individuals and businesses.

Raised $532,065,000.00 from The Carlyle Group, J.P. Morgan Asset Management, Benchmark, Google Ventures, Oak Investment Partners, Lifeforce Capital, Redmile Group and Maverick Ventures.

  • Director of Design, Mobile

    2014 - 2015

    Design leader for mobile products (Android and iOS) for an 8-12 person remote design with a focus on client services. Fostered professional growth with designers with 1:1s, design reviews, and support on projects. Responsible for pitching new work to prospective clients. Notable clients include: ESPN, Inspirato, The New York Times, and Twitter

Making great software in Seattle, Washington and around the world.

  • Lead Designer, Global Digital Creative

    2014 - 2015

    Led Design for Brand and Marketing at HTC. Responsibilities included UX Design, User Research, and Creative Direction.

  • Experience Design Lead

    2011 - 2014

  • Co-Founder and Head of Design

    2011 - 2014

    Xhatch (pronounced “crosshatch”) was a digital product company that created both internal products and provided client services. Notable projects included Nordstrom’s first iPad app for internal workflows to support the anniversary sale, a virtual viewfinder for the Rockerfellar Center’s Top of the Rock, and Carogram—one of the first Instagram apps for the iPad. As a co-founder, my role focused on business development and design.

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