IK

Ines Kljucar

Head of Business Area Automation Modules at Phoenix Mecano

Zürich Metropolitan Area

Overview 

Ines Kljucar is the Chief Commercial & Digital Officer at Phoenix Mecano AG, leading the Automation Modules business area, with a strong background in sales & marketing, growth strategy, and digital transformation. She has held key roles in international sales & marketing, M&A, and strategic marketing at companies like Körber Pharma and Bosch Security and Safety Systems. In her current role, Ines Kljucar oversees operational improvements, portfolio management, and process automation while driving smart factory automation and digital marketing initiatives at Phoenix Mecano AG. Her career highlights include leading digital business transformation programs at IMD and INSEAD, as well as serving as CEO of Ismet Transformatory and Head of M&A at Körber Pharma.

Work Experience 

PM

Phoenix Mecano

  • Head of Business Area Automation Modules

    2024 - Current

    Leading the Business Area serving our OEM-, shopfloor- and assembly solution customers. Our product and system portfolio comprises mechanical connecting and positioning systems, profile technology, linear technology and digital shopfloor solutions (MES, Smart Assembly)

  • Chief Commercial & Digital Officer (CCO / CDO)

    2023

    Driving the development of digital business models and services, commercial & marketing strategy across the industrial group companies. M&A. Head of sales region Europe. Head of product group Linear Technology. Member of the Executive Board.

  • Head of International Sales & Marketing

    2019 - 2023

    Head of sales region Europe, Turkey, Australia. Head of product group Linear Technology. Responsibility on level Financial Holding (portfolio management): Strategy process & driving process automation and digital innovation. M&A. Member of the Extended Group Leadership Team.

  • CEO Ismet Transformatory

    2016 - 2019

    Turnaround manufacturing company (industry: transformers, chokes, filters, power quality)

  • Deputy COO

    2016 - 2019

    Strategy development and execution Division Power Quality; Board of director group companies Spain, Turkey, Australia

TE

The Equity Alliance

  • Advisor

    2023

  • Investment Team & Advisor

    2021 - 2022

    The Equity Alliance invests in diverse, emerging venture capital fund managers and startup founders in the U.S. with a focus on managers of color and women.

KP

Körber Pharma

  • Head of M&A, Strategic Marketing & Product management

    2015 - 2016

    Led internationalization strategy, built up market intelligence department and institutionalized product-market-strategy development and strategic planning. Industry: Pharma packaging machines and MES

BS

Bosch Security and Safety Systems

  • Senior Manager Strategic Marketing & Product Management

    2010 - 2014

    Designing and implementing sales/marketing/key account/influencer organisation, channel management, value based pricing & cross-selling. Product management Smart Access Solutions within the Smart Home Business Unit.

RB

Roland Berger

  • Senior Consultant

    2006 - 2010

    Customer centric Sales & Marketing strategies (category management, organizational set-up, channel optimization, growth strategies, product market positioning). Industry: Retail & Consumer Goods, Oil & Gas downstream

K

KPMG

  • M&A, Company Valuation (internship & working student)

    2005 - 2006

LC

Lufthansa Cargo

  • Operations (internship)

    2003 - 2003

Education 

Articles About Ines

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