IO
Isabella Orduz
Investor at Extendeal
Bogotá, Capital District
Overview
Isabella Orduz is an accomplished Investor and the CEO & Co-Founder of Puras Duras in Bogotá, with a background in business administration and a strong focus on e-commerce startups. She has held key roles at companies like Rappi and Marathon Ventures, showcasing her expertise in product management, project leadership, and fundraising consultancy.
Orduz's career highlights include her roles as a Principal and Investor at Marathon Ventures, as well as her current position as a Co-Founder of Puras Duras, where she demonstrates her leadership skills and commitment to supporting early-stage e-commerce companies through investment and mentorship.
Work Experience
Investor
2023 - Current
Co-Founder
2022
Angel Investor Fellow
2023 - 2024
Startup Mentor
2022 - 2023
Principal
2022 - 2022
Investor
2021 - 2022
Associate
2021 - 2021
Product Lead
2019 - 2021
Monetization projects Last project: Rappi Ads
Product Owner
2018 - 2019
Analytics & Conversions Latam
Project Manager
2016 - 2017