IO

Isabella Orduz

Investor at Extendeal

Bogotá, Capital District

Overview 

Isabella Orduz is an accomplished Investor and the CEO & Co-Founder of Puras Duras in Bogotá, with a background in business administration and a strong focus on e-commerce startups. She has held key roles at companies like Rappi and Marathon Ventures, showcasing her expertise in product management, project leadership, and fundraising consultancy. Orduz's career highlights include her roles as a Principal and Investor at Marathon Ventures, as well as her current position as a Co-Founder of Puras Duras, where she demonstrates her leadership skills and commitment to supporting early-stage e-commerce companies through investment and mentorship.

Work Experience 

  • Investor

    2023 - Current

  • Co-Founder

    2022

  • Fundraising Consultant

    2022

  • Angel Investor Fellow

    2023 - 2024

  • Startup Mentor

    2022 - 2023

  • Principal

    2022 - 2022

  • Investor

    2021 - 2022

  • Associate

    2021 - 2021

  • Product Lead

    2019 - 2021

    Monetization projects Last project: Rappi Ads

  • Product Owner

    2018 - 2019

    Analytics & Conversions Latam

  • Project Manager

    2016 - 2017

Articles About Isabella

Relevant Websites