ID
Itay Dreyfus
indie designer, writing productidentity.co
Israel
Overview
Itay Dreyfus is an indie designer based in Israel, known for writing productidentity.co. With a background as a Design Lead at Bancor and experience as a UX/UI Designer at companies like AppCoin and Tvinci, Itay has a strong track record in product design and launching successful projects. His diverse skill set includes expertise in user experience, interface design, and product marketing.
Work Experience
Indie designer
2019 - Current
I work closely with early-stage startup teams to explore ideas, build and launch meaningful products.
Designer
2021 - 2022
Rethinking wealth management.
Freelance Designer
2020 - 2021
- 1st designer and founding member. - Helped to define and shape the MVP. - Marketing design.
A secure platform for clarity and visibility across complex investment portfolios - Making it easy to follow the money
Raised $6,300,000.00 from Moneta VC, iAngels, Guy Gamzu, Jonathan Kolber and Rafi Gidron.
Design Lead
2016 - 2019
- Founding member & 1st designer. - Product & brand design. - Research for new product experiments.
UX/UI Designer
2016 - 2016
- Product design for main product (WebApp & Native Android). - Marketing design.
UX/UI Designer
2012 - 2012
- Design for cross-platform product (Webpp & Native iOS/Android). Tvinci was acquired by Kaltura in 2014.
Education
High School
2009 - 2012