JK

Jake Kassan

Investor at Chubby Snacks

Santa Monica, California

Overview

Work Experience

  • Angel Investor

    2021 - Current

  • President

    2018 - 2021

  • CEO/ Co-Founder

    2013 - 2021

    In 2013, two watch enthusiasts dropped out of college with the dream of reinventing the watch industry. Tired of big brand mark­ups, the duo set out to create a direct to consumer model. Due to enormous fan support, we became the second highest crowdfunded fashion brand in 2013. Through the amazing engagement of our fans we have established a growing community on social media amassing 1.5 million followers. MVMT (pronounced ”movement”) was founded on the belief that style shouldn’t break the bank - our goal is to change the way you think about fashion by offering high-quality watches at a revolutionary price.

  • CEO

    2011 - 2014

    -First fully interactive glow in the dark clothing -Built innovative production processes from scratch for a cutting-edge product. -Researched market competitors and industry trends to identify potential new products and services. -Formulated a comprehensive business plan complete with clear and actionable sales goals and targets.

  • CEO

    2008 - 2013

    Ecommerce Retail Store - Apparel & Novelty items for EDM Industry - Ecommerce layout/design experience - Managed CMS - Developed and implemented blackhat marketing tactics and strategies - PR & Marketing - Social Media Marketing - Completed purchase orders and customer invoices. - Evaluated cost reduction and program improvement needs by analyzing financial data. Retail store at Northridge Fashion Center 2011-2012 -Designed and built store elements -Trained staff -Cultivated relationships with key players in retail industry to create ongoing and mutually beneficial referral systems. -Tracked and evaluated staff performance, and handled all promotions and terminations.

Education

Latest Articles

MediumDec. 2016

Just Start Trying

Talks about Shopify, Mvmt Watches and Ecommerce

Relevant Websites