Jake Kassan
Investor at Chubby Snacks
Jake Kassan
Investor at Chubby Snacks
Santa Monica, California
Overview
Work Experience
Angel Investor
2021 - Current
President
2018 - 2021
CEO/ Co-Founder
2013 - 2021
In 2013, two watch enthusiasts dropped out of college with the dream of reinventing the watch industry. Tired of big brand markups, the duo set out to create a direct to consumer model. Due to enormous fan support, we became the second highest crowdfunded fashion brand in 2013. Through the amazing engagement of our fans we have established a growing community on social media amassing 1.5 million followers. MVMT (pronounced ”movement”) was founded on the belief that style shouldn’t break the bank - our goal is to change the way you think about fashion by offering high-quality watches at a revolutionary price.
CEO
2011 - 2014
-First fully interactive glow in the dark clothing -Built innovative production processes from scratch for a cutting-edge product. -Researched market competitors and industry trends to identify potential new products and services. -Formulated a comprehensive business plan complete with clear and actionable sales goals and targets.
CEO
2008 - 2013
Ecommerce Retail Store - Apparel & Novelty items for EDM Industry - Ecommerce layout/design experience - Managed CMS - Developed and implemented blackhat marketing tactics and strategies - PR & Marketing - Social Media Marketing - Completed purchase orders and customer invoices. - Evaluated cost reduction and program improvement needs by analyzing financial data. Retail store at Northridge Fashion Center 2011-2012 -Designed and built store elements -Trained staff -Cultivated relationships with key players in retail industry to create ongoing and mutually beneficial referral systems. -Tracked and evaluated staff performance, and handled all promotions and terminations.