Janine Pelosi
Chief Executive Officer at Neat
Janine Pelosi
Chief Executive Officer at Neat
Santa Clara, California
Overview
Work Experience
Chief Executive Officer
2023 - Current
Board Member
2020
Founding LP
2019
Chief Marketing Officer
2019 - 2023
Head of Marketing and Online Business
2018 - 2019
Head of Marketing
2015 - 2018
Advisor
2020 - 2023
Senior Manager, Marketing WebEx Online
2010 - 2015
Lead worldwide demand generation for WebEx • Customer Acquisition: SEM, Display, Contextual marketing, Remarketing, Direct Response Radio, Content Marketing • Public Relations: Leveraging PR in both the traditional sense as well as creating out of the box integrated programs that span into our social channels • Social Media: Driving meaningful business impact (revenue) through our expansive social media channels • Events Marketing: Leveraging strategic partnerships to create WebEx events that can be used as a branding and acquisition tool • Research: Developing research that provides insights into our growing customer base as well trends in the marketplace • Optimization: Web, Creative, Media, Email
Senior Manager, Marketing
2007 - 2010
Lead worldwide digital marketing for WebEx responsible for $25MM+ annual budget • Oversee the relationships of our Advertising and PR Agencies • Developed a social network for WebEx of over 112k in less than 18 months • Launched a social networking website www.PasstheBall.com now www.webex.com/webinars/ - Partnered with various organizations and talent including Teachers without Borders, Steve Wozniak, Alice Waters, Rock the Vote, Sir Richard Branson and more. • Responsible for all marketing programs including: - Digital - SEM - PR - Social Media - Radio - Outdoor - Affiliate Programs - Promotions - Sponsorships - Print - Email Marketing
Online Marketing Manager
2006 - 2007
Customer acquisition for our prosumer product lines at WebEx. This included MeetMeNow, PCNow, and WebOffice.
Advertising Specialist
2004 - 2006
Developed integrated online programs for WebEx. This included all aspects of campaign management; setup, optimization (placement, creative, spend, landing pages), and analytics.