Jason Dorsey
Venture Partner at Next Coast Ventures
Jason Dorsey
Venture Partner at Next Coast Ventures
Austin, Texas
Overview
Work Experience
President - Researcher | Speaker
2011 - Current
President and Co-Founder of The Center for Generational Kinetics. We are the #1 Gen Z and Generations research, advisory, and speaking firm. We’ve led more than 140 primary research studies to separate myth from truth about generations, uncover hidden workforce and consumer trends, and solve business challenges to drive measurable client growth. CGK has helped over 700 clients including many of the biggest employers, most recognizable brands, influential private equity firms, and corporate boards. For clients, we've uncovered new ways to solve the Gen Z consumer challenge, increased employee recruiting and retention across four generations, and shaped customer experience strategies for clients to grow fast in fiercely competitive markets. Our clients range from global banks and software pioneers to major retailers, automakers, insurance companies, challenger brands, and financial services firms. Our PhD-led research team brings a unique perspective to solving generational challenges using solutions grounded in CGK's behavioral research and real-world results. CGK's process applies our proprietary Generational Context(tm) approach to uncover hidden behavioral drivers that lead to new solutions you can implement right away to drive direct ROI. Using our custom research and insights, we’ve helped clients by: - Leading research for a multi-billion dollar retailer to rethink their in-store experience to win emerging generations - Discovering the hidden priorities of Gen X and Millennial moms to fast-track marketing results for a global CPG company - Applying our unique digital insights to dramatically increase online sales for a Fortune 500 company--and in less than 12 months Email us to see how we can be a resource for you: Info@GenHQ.com Sample ways we help clients: - New strategies to Sell and Market to Gen Z and each Generation - Turnkey solutions for recruiting, retaining, and bridging a multi-generational workforce Visit us online: GenHQ.com
Venture Partner
2018
I am a Venture Partner at Next Coast Ventures and am passionate about the firm’s "built for entrepreneurs, by entrepreneurs" mindset. I've been an entrepreneur since I was 18 years old. I am passionate about entrepreneurship and helping founders scale their businesses. Next Coast Ventures was born in 2015 with a vision to create a different kind of venture capital firm focused on ‘Next Coast’ businesses. They believe venture capital is best performed by a team that has experience in entrepreneurship. More at: NextCoastVentures.com
Corporate Board Member
2012
Served as a director on corporate boards since 2012. This includes serving on both public and private company boards of directors. My unique expertise is a deep understanding of emerging generational trends, behavioral research, and how leaders can future-proof their businesses to drive faster growth.
Member Board Of Directors
2017 - 2019
Served on the Board of Directors for Ultimate Software (NASDAQ: ULTI), a leading HR Software and Human Capital Management company. In 2019, Ultimate Software was ranked Fortune's #1 Best Workplace for Millennials and Fortune's #1 Best Workplace for Technology for the fourth year in a row. I served on the Board of Directors until the company was acquired.