JY

Jason Yeh

General Partner at Patron

Santa Monica, California

Overview

Work Experience

  • General Partner

    2021 - Current

    Patron is an early-stage venture firm investing in a future shaped by games.

  • Founder

    2017 - 2021

    Leaf Ventures supports entrepreneurs building for passionate communities. Investments: - 88 Rising (Media) - Anna (Food) - Avant Arte (Ecommerce) - Bubble (Childcare) - BUMP (Ecommerce) - Cafe X (Food) - Catalyte (Workforce Development) - Deliveroo (Food) - Endel (Media) - Fight Camp (Fitness) - Good Game (Social) - Hamul (Social) - Highsnobiety (Media) - Italic (Ecommerce) - Klang (Games) - Juni Learning (Education) - Localyze (HR) - Meatable (Food) - Million Pugs (Ecommerce) - obé (Fitness) - One More Game (Games) - Ox Street (Ecommerce) - Playvs (Games) - Public Goods (Ecommerce) - Raid Base (Games) - Revery Labs (Health) - SandboxVR (VR) - Sanzo (Food) - Sleeper (Fantasy Sports) - Spin (Transportation) - Wonderschool (Education) - Torch (Talent Management) - Upward Farms (Food) - Zinc (Social Impact) https://leafventures.co

  • Board Member

    2018 - 2021

  • Head of EU Esports

    2013 - 2017

    Leading team of Rioters to deliver the best esports experiences for players in Europe. We manage and operate the EU LCS professional League of Legends league, produce the live broadcast and events, and focus our efforts on helping to build and strengthen the League of Legends esports ecosystem in Europe.

  • International Publishing

    2010 - 2013

    Head of the international publishing team at Riot focused on managing the Tencent & Garena publishing partnerships, overseeing team of publishing managers supporting our local efforts in China, Korea, Taiwan, EU, SE Asia, Brazil & Turkey, and evaluate and manage strategic projects with international focus.

  • Product Marketing Manager

    2009 - 2010

    Manage a variety of different efforts at Riot Games supporting the launch of the game League of Legends, including Online customer acquisition (AdWords, Facebook, performance ad networks), monetization (virtual goods pricing and promotions), Creative asset production (CG Trailer, iPhone game) and China launch with Tencent.

  • President, LA Chapter

    2008 - 2012

    Founding President of the new Los Angeles chapter of Wokai, a non-profit Internet startup focused around facilitating microfinance-based lending in rural China

  • Associate

    2007 - 2009

    Venture Capital associate focused on emerging media and Internet startups: - Led due diligence efforts for Series A investments in Riot Games and Lumos Labs - Sourced and evaluated potential investment opportunities in the emerging media and Internet space - Identified and evaluated M&A opportunities for Live Gamer - Aided FirstMark portfolio companies with corporate strategy and business development (Live Gamer, Lumos Labs, Weplay) - Performed initial industry due diligence on the Healthcare IT sector and helped to build investment plan for the sector

  • Analyst

    2006 - 2007

    Analyst in the Communications, Media and Technology practice.

  • Investment Banking Summer Analyst

    2005 - 2005

  • Analyst

    2004 - 2004

    Analyst in the Strategy & Planning group working on the eBay-Eachnet integration plan

Latest Articles

MediumMay 2024

Seeking Alpha in Startups

Talks about Fundraising, Founders and Business

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