JY

Jay Yang

Writing books & scaling brands.

United States

Overview 

Jay Yang is a seasoned content strategist and entrepreneur, known for founding The Newsletter Nerd and serving as the Head of Content at AppSumo. His career highlights include scaling brands through content marketing strategies and developing successful growth strategies for various companies.

Work Experience 

  • Head of Content

    2023 - Current

    I work directly with Noah Kagan (Founder & CEO of AppSumo and best-selling author of Million Dollar Weekend) to strategize, create, and grow his social media brand and email newsletter.

  • Writer

    2022

  • Founder

    2021

    I help established entrepreneurs scale their brand and market their products using social media.

  • Content Strategist

    2023 - 2024

    Grew the Z Fellows Twitter account from 1,066 to 22,369 followers in 1 year and newsletter from 3,460 to 6,000+ subscribers.

  • Content Strategist

    2023 - 2024

    Developed the content creation and distribution system that grew the Startup Archive Instagram account from 0 to 160,000 followers and Twitter account from 0 to 40,000 followers in 9 months.

  • Marketing

    2023 - 2024

  • Researcher & Copywriter

    2023 - 2023

  • Founder

    2023 - 2023

    Started and scaled a B2B newsletter media company to exit within 5 months.

  • Growth Marketer

    2023 - 2023

    Created and launched the beehiiv 101 resource.

beehiiv is an email newsletter platform enhancing audience engagement, growth, and monetization.

Raised $50,707,943.00 from New Enterprise Associates, Sapphire Sport, Creator Ventures, Lightspeed Venture Partners, Blue Wire Capital and Social Leverage.

Articles About Jay

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