Jessica Li

GTM and AI Product

2023 - Current

executive team at Beacons (raised $30 million, 40 employees, ~5 million users) - manage our head of marketing and CEO office, build partnerships, and work on our AI semantic search marketplace in a technical PM role

Growth, Brand Marketing, Content

2023 - 2023

built out our product led growth CRM and processes, co-launched and oversaw Creator University (our SEO project and education hub), ran 5 figure brand marketing campaign

Product, Performance Marketing

2022 - 2023

worked on our fintech products (invoicing tools), set up and ran our TikTok / Instagram / Facebook / Google ads, ran our blog and weekly product marketing newsletter sent to all active users

Recruiting, Ops, Finance

2021 - 2022

joined as our first employee and built out recruiting (hired our founding eng/design/product hires - we're now at 40 full time!) also built out ops (managed our first customer success hire) and finance

Venture Partner

2020

partner in Fund I and Fund II, investing in companies building data moats invested in Givingli: https://www.givingli.com/

Venture Fellow

2021

Instructor

2023

megaformer pilates, certified instructor

Director of Content, Global Board Member

2019

wrote a newsletter (distribution to 10K+ people) featuring Harvard alums in tech interviewed: Chief Marketing Officer at BCG Founder of Cloudflare Chief Marketing Officer at Fidelity Chief Operating Officer at Ray Dalio's Family Office Head of Data at Boston Red Sox Global Head of Data, Security, and Identity Products at Visa Head of Sustainable Finance at JPMorgan Chief Product Officer at FreeWill Head of Business Operations and Product at Bubble VP of Product at Figma SVP of Business Development at Brex Chief Marketing Officer at Lux Capital Chief of Staff at Dell Head of Impact at the Carlyle Group Chief Data Architect at Blackstone Head of Blockchain at the World Economic Forum SVP of Marketing at Pepsi Early Employee at Gusto Head of Climate at Stripe Chief Marketing Officer at Prudential Chief of Staff at Carta Chief Revenue Officer at Axon Head of the Multicultural Innovation Lab at Morgan Stanley Early Employee at Facebook Founder of Whoop (Series E) Global Head of Technical Operations at Novartis

Venture Scout

2020 - 2022

cohort #2 invested in Kadama: https://www.kadama.com/

Venture Scout

2018 - 2022

first ever scout Global Founders Capital is the venture arm of Rocket Internet (ETR: RKET) $4Bn of capital, investments include Slack, HelloFresh, Delivery Hero, Zalando, Facebook, LinkedIn, Away, and Italic invested in Pahdo Labs: https://www.pahdolabs.com/

Head of Content

2019 - 2021

YC community for women in tech with 100K+ members was the founding head of content and led featured posts, office hours, and social media published 150+ featured posts. interviewed: Founder of Glossier Founder of Evite Founder of Scale AI Chief of Staff at Glossier/COO at Haus Marketing VP at Equinox, Kate Spade, Amazon Founder of The Wing Founder of Cowboy VC Employee #1 at Brex COO at Fast & prev Head of Product Operations at Uber Lead Designer at Superhuman CEO at TaskRabbit COO at the the Techstars Barclays Accelerator Harvard Kennedy School, Harvard Business School researchers

Strategist

2021 - 2021

TSVC is an early investor in Zoom, Carta, and Gingko Bioworks founded their deep tech content interview series (including with employee #1 of Zoom)

Content Lead

2021 - 2021

YC W19 launched the blog with 12 content pieces