JL

Jex Li

Head of BD and investment at Garena at Sea

Xuhui District, Shanghai

Overview 

Jex Li is currently serving as the Head of Business Development and Investment at Garena in China, with prior roles at Tencent and Griffin Gaming Partners. With a strong background in business strategy and market analysis, Jex has successfully led teams and projects in the gaming industry, specializing in areas such as mobile games and emerging markets.

Work Experience 

G

Garena

  • Head of BD and investment, China

    2021 - Current

    including investment, game licensing, and strategic partnership.

S

Sea

  • Head of BD and investment at Garena

    2021

GG

Griffin Gaming Partners

  • Venture Partner

    2021 - 2022

T

Tencent

  • Lead of Emerging Market Development, Tencent Games

    2017 - 2021

    The very first person who established and led the company's first local BD team in India and South Asia; Explored the investment opportunities in emerging markets, achieving multiple investments and acquisitions in Israel, New Zealand, Australia, and Latin America; Strategized and built up the relationship with specific key clients; Some achievements reported by media:

  • Senior Manager, Global Business Development

    2013 - 2017

    Licensed 20+ games from top developers in the world, e.g. Epic, Take2, and Ubisoft; Exported approx. US$100m, 10+ games to the world creating over US$1 Billion

  • Strategy Analyst

    2012 - 2013

    Via generating data monitoring model, improved the efficiency in collecting and analyzing products’ daily operation data; Got involved in mapping out the KPIs and budgets for several key departments; Provided internal consulting services to other departments, to decrease the cannibalization and increase the inter-departmental synergies

G

GE

  • Commercial Leadership Program EID

    2011 - 2012

    Vertical market intelligence

GE Intelligent Platforms is a global provider of software, hardware, services, and embedded computing platforms.

ge.com

Education 

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