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Jim Armstrong

Managing Director at Composite Ventures

Manhattan Beach, California

Overview 

Jim Armstrong is a seasoned venture capitalist and investor who has made it to the Forbes Midas List, with a notable career history that includes roles as Managing Director at Composite Ventures and Founding Partner at March Capital Partners. He has successfully led investments in a range of companies such as Bridg and Branch Messenger, demonstrating expertise in strategic partnerships and go-to-market strategies within the enterprise software and e-commerce sectors.

Work Experience 

  • Managing Director

    2021 - Current

    Focused exclusively on innovation and technology across retail and e commerce. Composite is also innovating on the existing venture capital business model, offering unprecedented transparency and liquidity investing into private tech companies that will be future market leaders.

  • Founding Partner

    2014

    March Capital makes venture capital investments in technology and innovation.

March Capital is a venture growth firm that seeks to invest in the digital transformation of cloud-based software.

  • Managing Director

    2002

    Clearstone took a different approach to a tough business and the result has been remarkable returns in some important companies.

Founded by Bill Elkus in 1998, Clearstone Venture Partners is a venture capital firm with offices in Santa Monica and Menlo Park,

  • Investor, LP

    2007

    Great effort in SF to back startups. The Hit Forge was an early investor in Twitter and Uber. Nice work Naval Ravikant and Kevin Laws!

  • Launch CFO

    2019 - 2024

  • Series A Lead Investor

    2006 - 2022

    Lead Series A at this Pasadena based marketplace company. A leader in its industry. Siemens announced in May it would buy Supplyframe for $700MM. Congratulations to founder and CEO Steve Flagg and team!! Congrats to co founders Kai Mildenberger and Rob Rodin. www.supplyframe.com

Supplyframe is the Industry Network for electronics design and manufacturing.

Raised $15,500,000.00 from Clearstone Venture Partners and U.S. Venture Partners.

  • Series A Lead Investor

    2014 - 2021

    Bridg is a leading CDP used by retailers and product companies to get smart on their customers. Amit and team built a remarkable company. Acquired by Cardlytics in May 2021

Bridg is a customer data platform that empowers marketers to better understand and reach customers using SKU-level insights.

Raised $11,000,000.00 from NextEquity Partners, Morpheus Ventures, March Capital and Visa.

  • Seed and Series A Lead Investor

    2016 - 2021

    Branch is the banking app on your phone for employees. Atif and team moved the company to Minneapolis to be closer to big employers. Proud to be involved with this Company and remarkable team. I was involved on the board in the early days and the Company is beginning to scale.

Branch helps businesses offer accelerated pay and digital wallets to empower their workers.

Raised $633,120,000.00 from Indeed, Idealab, General Atlantic, Crosscut Ventures, Addition and Drive Capital.

  • Series A Lead Investor

    2009 - 2021

    Lead Series A at this leader in Automotive Data. Sold to Vroom in January 2021. Congratulations. Founded by Naval Ravikant in SF but moved to Austin in 2012 where it recruited a top top team in data, tech stack and product! Congrats to John Price and all the ex Trilogy folks at CarStory!

CarStory is a user-centered, mobile-first tool that curates and organizes vehicle and market details for dealers and consumers.

  • Series A Investor

    2010 - 2020

    A dominant company in product testing. This investment was led by Anil Patel ( https://www.linkedin.com/in/anilppatel/ )when he was at Clearstone. Big shout out to Darrell Benatar, founder, for putting a great investor syndicate and team in place. This is now a leading company.

UserTesting is an on-demand human insight platform designed to improve customer insights.

Raised $152,742,068.00 from Scottish Enterprise.

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