Johnny Wiggins

General Manager Sales - APAC, Middle East & Europe

2024 - Current

General Manager

2023 - 2024

Kiwigarden, a subsidiary of ZIWI, is a leading NZ premium snacking business. The company has grown to become the second biggest baby snacking brand in NZ, and exports to multiple markets around the globe. I led the business to a successful acquisition in June 2024.

General Manager Asia-Pacific

2020 - 2023

Revolution Beauty is one of the fastest growing FMCG businesses in the UK, with a portfolio of Cosmetics and Skincare brands, currently sold in over 60 markets world wide. In my time with the business I have successfully launched Revolution into Australia (Priceline), NZ (Farmers & Chemist Warehouse), Vietnam, Taiwan and the Philippines, (via Store groups, Distributors & Wholesale digital) and have grown the business from scratch to $20m NZD in 3 years.

General Manager ANZ

2019 - 2020

Board Member

2021 - 2023

Fellow/Investor

2019 - 2022

Private Equity: ANZ & UK

General Manager & Founder

2014 - 2019

Wiggins Health & Beauty was founded in Jan 2014, we are a H&B Business within the FMCG sector, selling and marketing a range of international brands across Cosmetics & Skincare, into multiple NZ retailers. I successfully established the business and launched 10 international brands across Countdown, Farmers, Green Cross Health and wholesale digital retailers. Built the business to a sale exit to UK based business Revolution Beauty after 5 years of trading.

Marketing Manager

2012 - 2014

W Wiggins is New Zealand’s oldest privately owned company, est in 1866. Today the company sources textiles and fabrics from all over the world to more than 700 customers across a wide range of industries. I led a marketing re brand for the company and introduced multiple new divisions into the business.

Senior National Account Manager

2010 - 2011

CPD - Head of Asda-Walmart division. Led a team across multiple categories, managing a £60m portfolio.

National Account Manager

2008 - 2010

Management of the Walkers crisps account for Morrison's super markets - £80m portfolio

Account Manager

2006 - 2008

On-trade management of 60+ accounts throughout greater London