Joy Marcus

Board Chair

2023 - Current

Board Chair for this PE-backed SaaS content platform, which has Sony Pictures and NBCU as clients.

General Partner, Co-Founder

2022

The 98 is an early stage venture capital firm that invests in tech-enabled businesses led by women. Raised a fund based on leadership of a C-Suite women’s investing group (Brilliant Friends Investing, founded in 2019). Focus on Seed and early-A investments in technology companies founded by women. Invest alongside industry leaders, including Google Ventures, Microsoft, and the family offices of Jeff Bezos and Marc Cuban. • Fund investments include the technology platforms Strella Biotech (food supply chain platform), Stratyfy (AI-based fintech), and Private AI (data optimization). • Group investments include DTC companies Sarah Flint (women’s shoes) and Hatch (maternity clothing). • Realized exits for Sawyer (online platform for children’s activities), The Vendry (event planning platform), and The Inside (tech-enabled DTC custom furnishings).

Lecturer, Keller Center of Entrepreneurship

2018

Started as a visiting professor in 2014 and was hired full-time in 2018 to teach entrepreneurship to 120 undergraduates per year (course consistently reaches waitlist capacity). Serve on the Curriculum Committee. Advise on senior theses, serve as faculty advisor to the summer eLab program and Princeton Student Ventures, and run wintersession bootcamp for female-led startups. Faculty founder of the annual Princeton women in entrepreneurship conference.

Director Board Of Directors

2019

Chair the Compensation Committee and serve on the Audit and Nominating & Governance Committees of this public ad tech conglomerate. Advise on M&A and operations strategies and led company through CEO transition.

Director Board of Directors

2022

Board member of this PE-backed Masterclass competitor. Facilitated a key distribution deal with Spotify.

Director Board of Directors

2018

Former Board Chair. Leverage relationships to build this PE-backed music technology company.

Venture Partner / Venture Fellow

2018

Advise $1.5B fund on tech-enabled media and commerce investments. Transitioned to Venture Fellow in January 2021.

EVP and General Manager, Digital Video

2015 - 2018

Ran the digital video business for 20 Condé Nast brands, including Vogue, The New Yorker, Vanity Fair, and GQ. Oversaw distribution, business development, technology and product development, revenue operations, marketing, communications, and research. • Led company through the market’s transition to video, tripling Y/Y audience and revenue growth (2016–2017).

CEO

2014 - 2015

Recruited by Betaworks (an early investor) to lead capital raising and the US launch for this Sweden-based, early-stage publishing platform with over 10M monthly users and a blogger network of 7500 mostly fashion influencers. • Secured $8M in Series A financing and hired technology, product, and sales executives.

Venture Partner

2014 - 2015

Led firm’s digital media deal flow for technology-driven startups. Served as an advisor and board member. • Steered ExpoTV’s adoption of a fashion influencer product video advertising model that was ahead of its time. • Contributed to the successful exits of Meegenius (Harper Collins) and DailyWorth (Jean Chatzky).

Managing Director

2011 - 2013