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5 Things I would tell my 21-year old Self
Talks about Lessons Learned, Covid-19 and Covid Diaries
JM
Julie Majorelle
Founder of Elea Collective
New York, New York
Overview
Julie Majorelle is the Founder of Elea Collective, a venture capital firm specializing in investing in early-stage companies in sectors like Food and Beverage, Security, and Digital Health. With a background as the founder of Helena Capital Partners and Odessa Brand House, Julie has demonstrated expertise in community building, stakeholder engagement, and new business development, positioning her as a thought leader in entrepreneurship and strategic communications.
Work Experience
Co-Founder
2023 - Current
Elea Collective is a community that accelerates the impact of the most exceptional mission-driven tech entrepreneurs across Europe and the U.S through the lens of generosity, compassion and long-term vision. We give our members unparalleled access to our influence and network of purpose-driven family offices, foundations, founders and extraordinary experiences.
Founder & Managing Director
2019 - 2023
Helena Capital Partners is a global impact advisory firm that bridges high-asset family office, celebrity, UHNW and venture capital relationships in the Middle East, U.S. and Europe to the most unique and compelling co-investment and joint venture opportunities. We focus on plant-based foods, alternative protein, the future of health, wellness, ESG and zero waste sustainability investments. https://www.helenacapitalpartners.com/
Founder & CEO
2014 - 2021
Odessa Brand House is a storytelling, PR and investor relations agency in New York City. We work with an elite roster of mission-driven companies and funds challenging the status quo, and tell stories that further humanity.
Partner
2018 - 2019
Big Idea Ventures is a global venture fund based in New York City. Our first fund is the New Protein Fund, created to invest in the best companies in the plant-based foods and alternative protein ecosystem. We combine capital and partnerships to assemble the world’s most compelling plant-based foods and alternatives to meat.
Solving the world's greatest challenges by backing the world's best entrepreneurs, scientists and engineers
Cofounder
2014 - 2014
LookBook (LKBK.com) was a venture-backed digital e-commerce platform that sold pre-loved designer fashion from the closets of influential women around the world - notably stylists, fashion bloggers, entrepreneurs and successful businesswomen. LookBook took an editorial spin to selling with each woman owning a profile that shares their style and story.
Direct Account Manager
2013 - 2014
Early hire at Xero, a SaaS company providing beautiful online accounting software.
Founder
2008 - 2013
Creative and hands-on team focused on launching design and hospitality-driven brands in the Australasian market
Cofounder
2008 - 2010
Cofounded a nonprofit to promote and support entrepreneurship in Australian universities. - Established the first business plan competition at the University of Melbourne Business School - Led the operations and growth of Australia's largest innovation & entrepreneurship focused student organisation at the time - Secured funding from the Victorian State Government and large corporates, including Deloitte, CitiPower, City of Melbourne, Anthill Magazine, Webjet, Melbourne Business School, GE and Pitcher Partners - Ideated and delivered events such as Entrepreneurs' Week, Ideapitch and Startup Camp - Grew to 1400 active members
Trainee Consultant
2007 - 2008
Education
Bachelor of Commerce
2007 - 2010
VCE
2001 - 2006