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Justin Snyder

Senior Director, Strategic Partnerships at Clue Digital

New York, New York

Overview 

Justin Snyder is currently the Senior Director of Partnerships at Clue Digital, specializing in HCP marketing and strategy, with a strong background in digital media and e-commerce. With experience in senior leadership roles at companies like MNTN and Cognitiv, he has excelled in driving enterprise growth and business development, demonstrating expertise in digital strategy and media planning.

Work Experience 

  • Senior Director, Strategic Partnerships

    2024 - Current

    Clue specializes in turning data into actionable insights that drive growth. Our omnichannel adtech platform enriches and activates HCP data, enabling highly personalized and compliant media campaigns. We partner with brands and healthcare agencies to ensure their messaging reaches the right audience, always delivering actionable results.

  • Director, Enterprise Growth

    2022 - 2023

    MNTN's self-service platform brings unrivaled performance, simplicity, and agility to Connected TV advertising. I supported the Enterprise team in driving net new business with Fortune 1000 brands.

MNTN Performance TV is a CTV advertising platform with targeting, measurement, and optimization for amplifying marketers' performance goals.

Raised $185,800,000.00 from Bonfire Ventures.

  • Senior Director, Business Development

    2019 - 2021

    Cognitiv uses deep learning to predict consumer behavior. I helped launch the business development team, growing ARR from $0 to $20m.

Cognitiv uses proprietary Deep Learning technology to help companies with Big Data problems get beyond analysis to decisions.

Raised $4,950,000.00 from Ethos Family Office.

  • MBA Summer Intern

    2019 - 2019

    (1 day/week) New York's angel investment network is comprised of over 130 active members - entrepreneurs, CEO's, venture capitalists, and business leaders - who have founded, funded, and built world-class companies.

  • MBA Summer Associate

    2019 - 2019

    (4 days/week) Newlab is a platform for scaling frontier technologies. Based in the Brooklyn Navy Yard, Newlab champions the world's most forward-thinking entrepreneurs and partners with corporate and city stakeholders to catalyze innovation.

Newlab is an innovation hub and collaborative workspace designed for entrepreneurs working on the development of innovative solutions.

Raised $19,614,539.00 from Eczacıbasi Momentum, Samarthya Investment Advisors and New York Angels.

  • Director of Strategic Partnerships

    2017 - 2018

    (Formerly The Exchange Lab - acquired by WPP's GroupM, December 2015) The Exchange Lab was a programmatic advertising consultancy. Our proprietary technology, Proteus, was the industry's first meta-DSP, enabling multi-platform, multi-channel digital ad buying through a single touchpoint. In 2015, the company was acquired by GroupM. After a three-year integration, The Exchange Lab ceased independent operations and was successfully rolled into [m]Platform. As Hire #3 in The Exchange Lab's New York office, my role centered around revenue growth and strategic business development, working with both agencies and brands across North America.

  • Director of Sales

    2016 - 2017

  • Account Executive - The Exchange Lab

    2014 - 2015

We're shaping the next era of media where advertising works better for people.

  • Associate Media Manager

    2014 - 2014

    Responsible for performance & brand media planning & buying across key agency accounts. Leveraged log-level client data to build custom reports and optimize programmatic campaigns. Clients: AutoTrader, HBO, Equifax, Capital One

  • Media Strategist

    2013 - 2013

360i is an award-winning advertising agency that helps brands capitalize on change.

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