Keld van Schreven

Managing Director and Co-Founder

2016 - Current

KR1 is Europe's leading digital asset investment company supporting early stage decentralised and open source blockchain projects.

Founding Member

2019

Co-Founder

2013 - 2017

SmartTrade App now called SimplyPayMe is remarkable new Payments, Jobs and Paperwork app for mobile workers and small business owners. I started the service in 2012 and is now running with new management. I have left SPM on good terms (still an active shareholder) and am excited for its future. We turn Small Businesses into Smarter Businesses. Achievements to date Q3 2016; £4 million cards processed through app since launch to date 2,000+ UK Merchants White Label version: Europe's leading Job Lead Provider Payment Awards Shortlist 2016 NDAs with several national and global brands World class team

Seed Investor

2017 - 2017

Future of digital asset management. Previously called Melon Protocol.

Co-Founder

2008 - 2013

Express Yourself. Web and Mobile. 2million+ users. Closed the service in 2015.

CEO & Co-Founder

2004 - 2006

New car technology marrying the web and LED technology. Sold to NB Capital 2007. Raised 250k Angel Round. Complex hardware and innovate applications on wheel with the power of web based image updating meant a very special product was borne. It was a demanding project! " If you are into cars and new gadgets as well then you are sure to enjoy the way these new TireTagz give your hotrod a whole new look" coolest-gadgets.com Dec 2005 ".... Pimp out your low rider with this hot new gadget ..." Wired Aug 2005 (print)

Employee number 3 and Digital Director

2000 - 2002

Spent a year working with Willard Ahdritz, CEO & Co-Founder. I worked on an Artist Management Service business concept model which we didn't pursue as publishing took off. Kobalt now turns over £9mm pa (2009). Valued over $300million last round 2016

Consultant

1999 - 2000

Customer Acquisition resulting in 150,000 pre -registered cusotmers for Voice and Data accounts. Product Development with team of 20+ programmers We raised £5mill from Summerstone PE, Reuters Fund

Creative Director & Co-Founder

1995 - 2000

Started out of VSW Publications our first client was Levi Jeans. We built one of the first commercial UK sites to use multi-media for Jolly Rancher sweets. With my partners, Mark Westall and Dan Sumption we built the agency to include clients such as: Proctor & Gamble, Kellogg's, Express Newpapers, Morgan Stanley, McDonalds, Diesel Jeans. We won first global Cyberlion best brand online 1998 for Campaignlive.com beating Nike, Coke and others at the International Advertising Festival partnered with Ogilvy & Mather. I sold to Leo Burnett UK in 2000 and it became their digital division, now called Leonardo/Arc. When I left we were turning over £2million pa

Publisher & Co-Founder

1991 - 1995

I started this at Art School with Mark Westall riding the Apple Mc DTP wave which allowed magazines to be produced very cheaply for the first time. From £500 to £300,000 pa turnover. GSpot Magazine (32 x Monthly Issues/National UK Distribution), Hey Tony! magazine (5 x Bi Monthly Issues), contract publishing for Levi Jeans,/Converse "Gspot is a new-wave electronic lifestyle magazine. It covers a new emergent way of living, post-nerd, technoglam fun culture." This is a really bright British 'zine with snappy sections such as "women rewrite rock," and "happy fashion." Webguide "GSpot Magazine a fast new music lifestlye magazine for the post Thatcher rave generation" Guardian Newspaper 1992