Kelly Choo

Founding Partner and Director

2018 - Current

True Global Ventures 4 Plus (TGV) has invested in 4 global market leaders namely Ledger, Animoca Brands, The Sandbox, Forge Global. TGV GPs are investing their own money between 20%-35% of the total AUM. TGV is licensed under Monetary Authorities of Singapore and is actively deploying out of 2 funds dedicated to Artificial Intelligence (AI) & Blockchain companies: - TGV Opportunity Fund (TGV 5), launched in June 2022, a 146M USD fund investing in external opportunities mainly in late stage AI companies, as well as selected portfolio companies of TGV 4 Plus Base Fund, investing from Series B onwards. - TGV 4 Plus Base Fund (TGV4), a 113M USD fund has deployed into 16 portfolio companies to date including: Ledger: Global market leader in self-custody, cold storage hardware wallet solution with 20% of the world’s crypto assets secured, services supporting trading, buying, spending, earning, staking, etc. The Sandbox: Global market leader in gaming metaverse empowering artists, creators, players to play, build, own, monetise virtual experiences on blockchain Animoca Brands: Unicorn global market leader leveraging gamification & blockchain to develop and publish a portfolio of games Forge Global (NYSE: FRGE): Global market leader in secondary private market shares transactions, with over 12B USD transaction volume, in > 500 companies Chromaway: Creator of relational blockchain protocol Chromia ($CHR), powering Metaverse game My Neighbor Alice ($ALICE), Mines of Dalarnia ($DAR), etc Coinhouse: Leading French regulated digital assets platform for individuals, companies & institutions GCEX: Regulated digital brokerage & end-to-end trading platform bringing Tier 1 liquidity for Institutional clients bridging gap between traditional finance & digital assets SATO Technologies Corp (TSXV: SATO): Bitcoin mining company based in Quebec utilising 100% renewable energy Others: Chronicled, Quantumrock, Enjinstarter, Printler, BookitNGo, Forza Football, Iomob, Dedoco

Board Member

2022

Enjinstarter is the premiere IDO & INO launchpad for gaming, metaverse & P2E projects. We are bringing together gamers, guilds, publishers, gaming studios etc. to build a sustainable metaverse gaming & entertainment ecosystem.

Board Member

2022 - 2024

Dedoco is a digital DMaaS (document management as-a-service) platform that focuses on data privacy, document security and provides customers across a range of sectors with trusted, verifiable and connected documents. As an industry-leading solution that is ISO/IEC 27001:2013 certified and Infocomm Media Development Authority (IMDA) accredited, Dedoco improves efficiency and compliance whilst ensuring a no-store, tamper-proof solution. In maintaining the highest transaction integrity, Dedoco seeks to transform the way organizations manage document workflows.

Partner

2015 - 2024

Innovator Founders’ Capital 3 (F.K.A. True Global Ventures 3) Investment vehicles set up by serial entrepreneurs investing in serial entrepreneurs in Bay Area, New York, Singapore, Hong Kong, Berlin, Paris within mainly B2B Fintech & Fintech related companies: Investments: Forge Global NYSE: FRGE (US - SF) Initial investment SharesPost, Pre-IPO online secondaries marketplace for late stage VC-backed private companies. Board Observer. Merged with Forge Global. IPOed on New York Stock Exchange in 2022. Animoca Brands (Hong Kong) Initial investment Stryking (Berlin). Free-to-play sports games, teamed up with Sports Media Partners providing innovative monetizing combining real & virtual worlds. Sold to Animoca Brands in 2019. The Blockchain Group (EURONEXT: ALTBG) Initial investment Bountysource (US-SF) bounties marketplace with 100,000+ open source developers. Clients: IBM, Ripple, Facebook. Board Member. Sold to the Blockchain Group in 2020. Aptiv.io (US-NYC) Revenue AI enterprise SaaS for salespeople. Translates data into smart decisions based on cognitive computing, AI & ML. Bluerider Software (Bialystok) AI workflow process software house. Formerly technology team of Opentopic (US-NYC), platform for content discovery & distribution for marketers. Key partnership with IBM Watson 2015. Exited: Goswiff (Singapore) payments company present in 26 emerging markets offering MPOS, authentication, wallet & payment processing solutions. Sold to PaySwiff in 2017. PaySwiff was then sold to CHOLA Group in 2022. Bluzelle (Singapore) offers a fully integrated stack of blockchain applications, middleware, data services - payment network, smart insurance & KYC-Identity. Key clients: Maybank, AIA, MSIG; Partners: Microsoft, British Telecom & Temenos. Board Member. Exited 2022.

Co-Founder, Investor

2021 - 2023

ReferReach is a peer-qualified trusted network that makes networking, deal-sourcing and solution-seeking more effective, efficient and scalable.

Advisor

2021 - 2023

Working with Tech JDI on Venture Studio initiatives.

Investor Mentor

2012 - 2022

Chief Marketing Officer & Co-Founder

2015 - 2020

Leading the marketing for the most innovative Brain Wellness start-up.

Group Account Director

2014 - 2015

I oversaw key accounts and continued to build good relationships with our clients.

General Manager, SEA

2013 - 2014

Business Development

Strategic Sales Director

2013 - 2013

iSentia is Asia-Pacific’s leading media intelligence company and a world leader in its field with nearly 1,500 employees and offices across Asia-Pacific. Through innovation and the drive of its people, iSentia has continually evolved to provide world-leading media intelligence services to many thousands of clients. As a leader in interpreting complex data, it is iSentia's mission to discover and share valuable insights that help drive smarter decisions. Brandtology (an iSentia service) provides social media intelligence that empowers global brands to manage actionable insights gained from consumer conversations online. Using a combination of proprietary technology, processes and trained professionals across APAC, the Americas and EMEA, Brandtology is able to deliver a high degree of accuracy and relevancy for millions of online conversations every month. Brandtology’s multilingual support covers languages spoken by over 90% of the world’s Internet population. As part of iSentia’s multiple-service offerings, the group also has the capability to provide cross-media analysis, leveraging on the strengths of iSentia’s other services. iSentia has partnerships with global organizations and provides services in multi-functional areas across marketing communications, crisis management, sales, campaign measurement, customer service, CRM, marketing research and much more.

Co-Founder, Business Development Director

2008 - 2013

Brandtology is one of the largest Business and Brand Online Intelligence service providers that combine proprietary technology, processes and trained professionals to deliver accurate and relevant intelligence to global organizations. Brandtology is able to provide a high degree of accuracy and relevancy unlike any other automated social media listening tools. Information such as competitive buzz & sentiment trends, key influencers, trending themes and top conversation channels serve as inputs for various functional areas such as sales, marketing, PR, media planning, customer service and product development. Our innovative approach to information extraction lies in our highly intelligent crawler framework which is able to perform deep information extraction within a huge number of online channels in a timely manner. Another key differentiation is the ability to perform multilingual sentiment analysis that covers more than 90% of the world population. Also, professional social media analysts complement the technological analysis by analyzing conversations that involve complex language variations such as sarcasm, acronyms and slangs. By combining the breadth and reach of automated extraction with a high degree of accuracy and relevancy only made possible by human intelligence, Brandtology provides a round-the-clock information dashboard and insightful daily and monthly reports to our clients.

Founder

2008 - 2013

+ Kreation Holdings is a holding company