Kenneth Salas
Founder of nuDesk
Kenneth Salas
Founder of nuDesk
Los Angeles Metropolitan Area
Overview
Work Experience
Co-Founder & CEO
2024 - Current
I lead the development and execution of AI-powered growth operations, driving scalable solutions for financial services companies through nearshore talent hubs in Mexico.
Managing Partner
2024
I co-lead efforts to build and invest in the financial ecosystem driving the $1 trillion U.S.-Mexico economy. At Cintar, we aim to catalyze growth by providing patient capital, guiding digital transformation, and leveraging nearshore BPO services to create a portfolio of businesses with a vision of surpassing $1Bn in value.
Co-Founder & Chief Operating Officer
2014 - 2023
Cofounded an AI-powered community lender offering working capital loans to underserved micro-businesses. As the COO, managed the Company's growth strategy and oversaw all lending operations from sales to collections, while playing a pivotal role in strategic planning and organizational development as a key member of the executive team.
Investment Analyst
2010 - 2013
Analyzed investment opportunities and monitored over 6 portfolio companies, orchestrating strategic transactions to drive company growth and operational excellence. Served on the Board of Wise Foods, a US-based branded snack company, and spearheaded efforts to sell Wise Foods to Arca Continental.
Financial Analyst
2008 - 2010
As an investment banker in the Financial Institutions Group, conducted comprehensive financial and business analyses to uncover capital market and M&A opportunities within the financial services industry, preparing pitch decks and industry updates for clients. Specialized is advising banks to acquire failing banks via FDIC-assisted deals during the financial crisis.