Kiet Fong
Partnerships Manager - Gaming at Offchain Labs
Kiet Fong
Partnerships Manager - Gaming at Offchain Labs
Santa Monica, California
Overview
Work Experience
Partnerships Manager - Gaming
2024 - Current
Editor in Chief
2023
Associate | Science Digital Asset Opportunity Fund I
2022 - 2022
Lead Esports/Twitch Streamer Talent Acquisition & Brand Partnerships
2020 - 2021
• KOBRA Talent is an esports/twitch streamer talent management company • Launched Twitch streamer incubator; built a network of 45+ streamers and 7+ brands within six weeks, equaling 7500+ Avg. Concurrent Viewers and 24MM+ Total Views
Head of Dev. Relations & User Acquisition
2020 - 2021
• Wonderpop Games is a Roblox game publisher and development studio • Managed third-party developer relations; sourcing 20+ developers • Acted as the associate PM on first-party developer game; game launched on July 2020 • Led User Acquisitions through programmatic Roblox-native ads and Roblox Youtube Influencers
Publishing Manager & Associate Marketing Lead
2019 - 2021
Corporate Clash (2020) • Corporate Clash is an auto-battler mobile game where players battle for ultimate business dominance, 6-month dev. cycle • Crafted publisher strategy and marketing collateral • Supported Design team with core loop and monetization mechanics Serpent Showdown (Switch-exclusive) (2019) • Managed burndown charts as Associate Producer
Associate | Science Video Games & Esports
2018 - 2020
• Conducted due diligence for incoming investment deals via financial modeling, market research, and comps spanning over 100+ companies in the esports/gaming, blockchain, and consumer mobile app space • Worked with product team for three portfolio companies: launched two live-streaming apps and institutional-grade crypto derivative/OTC trading platform • Designed monetization models (e.g. Sub Walls, In-App purchases, etc.); increased subscription revenue of portfolio company by 400% month-over-month by A/B testing subscription plans
Analyst Researcher | Science Blockchain
2017 - 2018
• Published internal weekly brief on the state of blockchain and crypto • Experienced with mining, staking, collateralizing, and trading crypto assets • Researched and vetted over 60+ blockchain projects for incubation and investment via on-chain and off-chain data points
Marketing Lead (Project)
2020 - 2020
• As part of a class project, worked with KJP to develop a strategic marketing campaign for Death Stranding’s PC release that leveraged the game’s photo mode through social media; launch July 2020 Twitter Metrics: • Impressions: 221K • Engagements: 2K • #DSPhotoModePC: https://twitter.com/hashtag/DSPhotoModePC?src=hashtag_click&f=live • Related topics/emojis when using #DSPhotoModePC
Entrepreneur In Residence
2016 - 2017
• Assist portfolio companies • Represent the firm at professional events • Analyze early-stage ventures’ financials • Conduct industry market research
Client Services Manager
2016 - 2017
• Comprehensive Financial Planning and Portfolio Allocations • Managed and serviced 85+ Clients' Accounts • CRM and Day-to-Day Business Operations