Lisa Stone
General Partner at BrainTrust Fund
Palo Alto, California
Overview
Work Experience
General Partner/VC
2022 - Current
We invest in cultural and commercial leadership via breakthrough beauty and wellness products and services that everyone buys.
Angel Investor, Advisory
2014
* Alethea Group. Detects, assesses, mitigates disinformation, misinformation threats. * Double A Labs. No code B2B community and creativity platform for businesses. Web and mobile. * Hello Divorce. Legal tech platform for affordable, less-stressful family law. * Femly. Unbleached 100% cotton femcare + period equity. * Operator Collective. Collective venture model where LPs are experienced, diverse operators. * Portfolia Rising America II Fund. Invests in POC, LGBTQ founders +companies benefiting underserved communities. * Rocksbox. Direct-to-consumer jewelry stylist and retailer. Acquired by Signet [NYSE: SIG]. * Accompany. Chief of Staff app curated daily calendar, network, social media, news feeds (iOS, web, Gmail extension). Acquired by Cisco [NASDAQ: CSCO]. * TheCru. Peer coaching service by, for women seeking personal and professional growth. Acquired by Luminary.
Managing Director
2019 - 2022
Managing Director in Equity Fund I ($125MM), focusing on consumer platforms, services and location-based entertainment investment strategy, including Ellevest, OneHope, Pro.com, TOCA, Singularity. * Helped develop pipeline and closing of capital partners for investment into the Fund and SPVs. * Led in-depth business, financial, and industry due diligence on potential investment targets, synthesizing research and financial modeling into compelling investment memoranda utilized by investment team and internal stakeholders to support strategic decisions and identify investment opportunities. * Represented the Fund via membership and observer seats on the board of directors of Fund portfolio companies. Supported portfolio companies with research, market analyses, and strategic introductions. Assisted the Company’s CFO in managing portfolio company reporting and Fund reporting processes. * Led adoption of diversity inclusion rider (hat-tip: Alejandro Guerrero, ActOne Ventures) in investment term sheets to include women, BIPOC and/or LGBTQIA co-investors. * Edited “The Power of Diversity,” featured in Forbes, synthesizing 30 studies reporting diverse investing and founding teams drive better venture outcomes (https://wrg.vc/diversity). * Created programming on venture market trends in key sectors, pre- and post- COVID, for two WRG Roundtables serving limited partners, CEOs and partners in the Fund’s ecosystem.
WestRiver Group is an investment firm providing integrated capital solutions to the global innovation economy.
Chief Strategy Officer
2017 - 2019
Ellevest provides an engaging investing experience to help women meet their financial goals in life.
Raised $153,411,327.00 from Diverse Angels, Salesforce Ventures, AME Cloud Ventures, Stardust Equity, Halogen Ventures, Allianz Life Insurance, New York Ventures, Ann Berry, Pivotal Ventures and PayPal Ventures.
Entrepreneur in Residence
2016 - 2016
Trinity Ventures is an early stage venture capital firm.
Chief Community Officer
2014 - 2015
SHE Media is the home to BlogHer & STYLECASTER the founders of Femvertising & believers that women’s collective voices hold boundless power.
CEO | Co-Founder
2005 - 2015
Created, led and sold the #1 women's social media publisher as CEO, co-founded in 2005 (127+MM reach, $30MM revenues). Acquired by SheKnows Media in 2014.
BlogHer.com is an online community and media company sharing news and trends among women in social media.
Raised $15,500,000.00 from NBCUniversal, Peacock Equity and Venrock.
Strategist, Journalist
2004 - 2005
Vice President, Programming and Editor in Chief
1998 - 2001
Producer, News & Sports
1997 - 1998
Microsoft Advertising provides digital advertising solutions.