LO

Lou Orfanos

Managing Partner at Perkins Cove Partners

Boston, Massachusetts

Overview 

Lou Orfanos is the Senior Vice President & General Manager at Toast, with a background as a VP Product & General Manager at HubSpot. He has experience as a startup investor and advisor, and has lectured at Harvard Business School and Product School. Lou's expertise lies in go-to-market strategy, product management, and marketing within the SaaS and tech industry.

Work Experience 

  • Senior Vice President & General Manager

    2022 - Current

    Product leader and GM for the Core Restaurant / Commerce business. Doing my part to empower the restaurant community to delight guests, do what they love, and thrive.

Toast is a point-of-sale and restaurant management platform designed for businesses in the food service and hospitality industry.

Raised $961,950,000.00 from 12 West Capital.

  • Managing Partner

    2022

    Startup investment and advisory firm.

Perkins Cove Partner is a venture capital investment firm.

  • Startup Investor and Advisor

    2017

    I invest in and advise B2B SaaS and Commerce-adjacent startups. I help with areas at the intersection of product and GTM, where there tend to be plenty of challenges! Companies include: CuPixel, Pantry, High Alpha venture studio, Sendoso, Datajoy (acquired), Salesroom, Useful, Swapt, Spool-App, DemandSage (acquired) and others

Self Employed is a contracting company that provides independent contracting services.

  • Guest Lecturer

    2016

  • VP Product & General Manager

    2018 - 2022

    -Led and grew Sales Hub into the world’s leading SMB CRM (#1 CRM on G2 Crowd) -Launched and led HubSpot’s Commerce Hub -Helped lead and scale Service Hub into a critical growth pillar

HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online.

Raised $100,500,000.00 from Google Ventures, Sequoia Capital, CRV, Cross Creek and Altimeter Capital.

  • Guest Lecturer

    2020 - 2022

  • Chief Customer Officer

    2016 - 2018

    ***acquired by Upland Software*** Led Sales, Marketing and Customer Success organizations.

  • SVP Product

    2014 - 2017

    Led Product for Localytics, the global leader in Mobile Analytics & Engagement, helping the largest brands in the world improve how they interact with customers.

Upland Localytics is a mobile engagement platform for mobile and web apps.

Raised $69,768,000.00 from Trinity Capital.

  • VP Product (join.me)

    2011 - 2014

    Product executive for join.me leading business, product, and engineering efforts. Led team to multiple years of triple digit growth and propelled join.me to become LogMeIn's fastest growing product as well as one of the fastest growing collaboration products in the world.

  • Director of Product Management

    2010 - 2011

    Led Product management and product marketing leadership for Rescue, LogMeIn's flagship remote support product. Previously was the sole Product Manager for Rescue before growing the team.

LogMeIn provides SaaS-based remote connectivity, collaboration, and support solutions for businesses and consumers.

Raised $30,000,000.00 from Evergreen Coast Capital.

  • Director of Marketing

    2007 - 2010

  • Manager of Marketing and Business Development

    2004 - 2007

QuickPivot provides fast, powerful, easy to use software for smart marketers with big ideas, but nimble teams and responsible wallets.

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