Malin Posern
Managing Director UK at Project A Ventures
Malin Posern
Managing Director UK at Project A Ventures
London, England
Overview
Work Experience
Partner, Managing Director UK
2023 - Current
Partner FI-FIII
2020
Digital Director
2015 - 2020
Malin joined Browns’ CEO as the first executive team member shortly after its acquisition by Farfetch (NYSE: FTCH) to integrate and build Browns into a key pillar for the group’s supply and platform vision, as well as to reimagine what “the coolest boutique in the world” should look like in a multichannel world. In this role Malin was the P&L owner with digital trade, marketing, product, production, studio creative, data & analytics and multichannel strategy reporting into her. Key achievements: Aside from rapid international expansion and high revenue growth, Malin successfully delivered a rebranding and re-platforming of brownsfashion.com onto Farfetch’s then novel tech platform (now: FPS) within her first years at Browns. She subsequently had a formative role in the strategy and roadmap of FPS, as the business owner of the first multibrand, multichannel retailer trading and operating on the platform. Malin also oversaw the launch and scaling of Browns production studios, as well as studio creative.
CMO
2014 - 2015
Premium fashion Malin was responsible for marketing and product, positioning the business for a successful Ser C funding round.
Investor
2010 - 2014
Index Ventures is a leading multi stage venture capital firm, investing in technology-enabled businesses across all sectors globally. During her time at Index, Malin invested in and worked alongside early and growth stage technology companies in Europe and the US including Adyen, ASOS, Centrify, Criteo, End Clothing, Etsy, Farfetch, Just Eat, Metapack, Moleskine, NastyGal, Net-A-Porter, Outbrain. She was responsible for the Nordics and the DACH region and focused on consumer, marketplaces and software investments.
Management Consultant
2006 - 2009
Bain & Company is a well known management consulting firm. During her tenure at Bain, Malin advised private equity and corporate clients within consumer, healthcare, financial services and industrial goods in the Nordic region and globally. She worked on projects including corporate strategy, growth strategy, performance improvement, M&A and due diligence.
Summer Research Associate
2003 - 2003
Summer Associate
2002 - 2002