MP

Malin Posern

Managing Director UK at Project A Ventures

London, England

Overview

Work Experience

  • Partner, Managing Director UK

    2023 - Current

  • Partner FI-FIII

    2020

  • Digital Director

    2015 - 2020

    Malin joined Browns’ CEO as the first executive team member shortly after its acquisition by Farfetch (NYSE: FTCH) to integrate and build Browns into a key pillar for the group’s supply and platform vision, as well as to reimagine what “the coolest boutique in the world” should look like in a multichannel world. In this role Malin was the P&L owner with digital trade, marketing, product, production, studio creative, data & analytics and multichannel strategy reporting into her. Key achievements: Aside from rapid international expansion and high revenue growth, Malin successfully delivered a rebranding and re-platforming of brownsfashion.com onto Farfetch’s then novel tech platform (now: FPS) within her first years at Browns. She subsequently had a formative role in the strategy and roadmap of FPS, as the business owner of the first multibrand, multichannel retailer trading and operating on the platform. Malin also oversaw the launch and scaling of Browns production studios, as well as studio creative.

  • CMO

    2014 - 2015

    Premium fashion Malin was responsible for marketing and product, positioning the business for a successful Ser C funding round.

  • Investor

    2010 - 2014

    Index Ventures is a leading multi stage venture capital firm, investing in technology-enabled businesses across all sectors globally. During her time at Index, Malin invested in and worked alongside early and growth stage technology companies in Europe and the US including Adyen, ASOS, Centrify, Criteo, End Clothing, Etsy, Farfetch, Just Eat, Metapack, Moleskine, NastyGal, Net-A-Porter, Outbrain. She was responsible for the Nordics and the DACH region and focused on consumer, marketplaces and software investments.

  • Management Consultant

    2006 - 2009

    Bain & Company is a well known management consulting firm. During her tenure at Bain, Malin advised private equity and corporate clients within consumer, healthcare, financial services and industrial goods in the Nordic region and globally. She worked on projects including corporate strategy, growth strategy, performance improvement, M&A and due diligence.

  • Summer Research Associate

    2003 - 2003

  • Summer Associate

    2002 - 2002

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