Mark LaRosa

Operating Partner

2019 - Current

Principal Solutions Architect, Strategic Accounts

2017 - 2019

Vice President, Solutions Architecture

2014 - 2017

(acquired by Twitter) Built the presales technical team from the ground up. Joined as a player/coach pre-revenue and with less than a dozen total employees. Personally helped close some of the most strategic (and largest) customers. Hired the presales technical team from zero to 8+ Solutions Architects as the company grew. Growth from $0 to $10s millions in annual recurring revenue

Advisor

2011 - 2014

Seed-round investor and sales engineering advisor to founding team.

Director, Sales Engineering

2013 - 2014

As the first pre-sales engineer hire, Mark was first and foremost on the ground in the field closing the company's largest and most strategic deals across the country and locally alongside the VP of Sales. He led the field engineering team and was responsible for hiring/managing the SE team, as well as handling tech talks, webinars, and strategic relationships with technical counterparts from prospects and customers alike.

Principal Architect

2009 - 2013

Designed and implemented some of the largest and most complex customer deployments worldwide.

UX Solutions Architect/UX Researcher

2006 - 2009

Mark researched information flow and communication paradigms to help improve the efficiency and accuracy of the Usability team's internal operations. With his findings, he redesigned and built several new enterprise Ruby on Rails applications to manage the increasingly complex flow of information. He also designed several custom mass storage and media distribution systems for capturing, maintaining, and distributing our internal usability data on a global scale, at a time when true HD streaming in realtime was only feasible in local editing environments. I also developed several other new products currently in development within the company, providing both consumer and developer input.

User Experience Researcher (Intern)

2006 - 2006

Hired as as a User Experience Researcher Intern at the Mountain View headquarters focusing on Mobile applications. Mark designed and conducted 7 different usability studies on new and existing Google products in just 3 months. In addition to traditional research, Mark helped design from scratch and test a new Mobile Observation System. It utilized a non-intrusive lightweight apparatus that attached to any mobile device. Great efforts were made to miniaturize the setup and simplify the system to allow complete operation from a single laptop. This enabled researchers to conduct more real-world field studies worldwide. His work on this system led to his co-application for a patent on the system. Mark's team also submitted a winning paper to the 2007 CHI Usability conference. Mark also saved the company more than 75% of his budget for building a new video distribution server by using innovative and cross-platform technologies to legally save on licensing costs while providing the most efficient services possible.

Co-Founder/CEO

2003 - 2008

Co-Founder/CEO of IT consulting firm and VAR serving 30 medium-sized businesses across the Metro Detroit area. Served as primary consultant and technician for Windows-based and Linux-based clients; assisted with administration of Mac-based clients. Developed business budget plans and long-term product replacement cycles, as well as network infrastructure plans and physical implementation. Provided medical technology consulting for HIPAA-compliant equipment and patient management systems for several large practices. Provided training, support, and other servers for end-users.

Technician/Consultant

1997 - 2002

Handled customer relationships, technical support/troubleshooting and much more