Martin Nisenholtz
Boston University at Professor of the Practice of Digital Communication
Martin Nisenholtz
Boston University at Professor of the Practice of Digital Communication
New York, New York
Overview
Work Experience
Boston University
2015 - Current
Venture Partner
2014
FirstMark Capital is an early-stage venture capital firm that partners with exceptional entrepreneurs making their mark on the world.
Adjunct Professor
2012 - 2014
Fellow
2013 - 2013
Co-created "Riptide: An Oral History of the Epic Collision between Journalism and Digital Technology, from 1980 to the Present"
Senior Vice President, Digital Operations
2005 - 2012
Responsible for the strategy, operations and management of all digital properties at The New York Times Company, including nytimes.com, boston.com, about.com, research and development and digital ventures. Served as a member of The Times Company Executive Committee.
Chief Executive Officer, New York Times Digital
1999 - 2005
My responsibilities included the separation and management of all Times digital properties in a separate operating unit reporting directly to the Times Company CEO.
President, New York Times Electronic Media
1995 - 1999
Founding leader at The New York Times on the Web, responsible for starting and building the team that became New York Times Digital, and growing the operation from zero revenues to over $200 million.
The New York Times is a news and media agency that seek the truth and help people understand the world.
Director of Content Strategy
1994 - 1995
Responsible for the development of content strategy as this "baby Bell" entered the cable and Internet industries.
Founder and President, The Interactive Marketing Group
1983 - 1994
Founder and President of the first digital advertising company inside of a major agency. Grew the company from zero revenues and no employees to $15 million and 140 employees. Clients included AT&T, American Express, Kraft, Campbell, the Equitable and many others.Created early examples of e-commerce, point-of-purchase technology, salesforce automation systems, sponsored digital entertainment, interactive media and video-on-demand.
Global brand Strategy, Advertising, Customer Engagement and Commerce, PR and Influence, Digital Transformation, and Partnerships.
Assistant Professor and Research Scientist
1979 - 1983
Founding faculty at NYU's Interactive Telecommunications Program (ITP) and member of the research staff at the Alternate Media Center, working on pioneering applications of early digital technology, including computer graphics, teletext, distance healthcare and learning.