Michael Miraflor

Chief Brand Officer

2022 - Current

Hannah Grey is a first check venture capital firm investing in customer centric founders redefining everyday experiences.

Venture Partner

2022

As a Venture Partner, I help portfolio founders with their brand strategy, market positioning, product offering, and communication planning.

Advisory Board Member

2024

Advising on Interactive and Culture programming for SXSW 2025 and beyond.

Advisory Board Member

2021

dcdx is a research + innovation consultancy focused on Gen Z. https://genzdesigns.com/ I believe in dcdx's mission, admire its work, and think they have the most important requirement of any self-proclaimed Gen Z research firm: being Gen Z founded and operated. In my capacity as Advisor, I am helping to deliver marketplace guidance, connectivity, and product development input as the company looks to expand its commercial offering.

Angel Investor

2020

Bridging cultures by connecting people with authentic flavors. Sanzo’s flagship line is the 1st Asian-inspired sparkling water, made with real fruit + no added sugar. https://drinksanzo.com/

Independent Consultant

2020

Owner and operator. B2C, B2B, B2BC: Freelance Strategy, Media Planning/Buying, Innovation, Startup and Agency Advisory. Helping the brand marketing and advertising ecosystem navigate opportunities at the intersection of culture, creativity, and technology. https://www.thirdcityadvisory.com/ Agency clients: dotdotdash - Lead strategist, projects include TikTok, WarnerMedia, Scotts Miracle Gro, partnership and joint operations with TBWA/Chiat/Day Team One (Publicis) - Stealth new business pitch project Matte Projects - Media strategy, projects include Jay-Z / Monogram, Yeezy x GAP, Kanye West / Donda Coffee 'n Clothes - Strategy and growth, select special projects including Sam’s Club WITHIN - General growth and consulting Stealth indie agency - General growth and consulting Brand clients: VDC (Virtual Dining Concepts) - Interim CMO, January - April 2022 brighter AI (Berlin) - Product marketing and launch of protect.photo Domestika (Barcelona) - Brand marketing and international expansion Stealth (NYC) - Fashion retailer, social media strategy consulting Range Media Partners - Growth Advisory: Gen Z Designs: https://genzdesigns.com/ Pro Bono: Biden for President - Industry liaison (volunteer staff), Digital Partnerships team Angel Investment: Sanzo, SoleSavy, Buzzer, and others

Chief Marketing Officer

2022 - 2022

https://joinvdc.com/ https://www.mrbeastburger.com/

Head Of Strategy

2021 - 2022

dotdotdash is an innovation agency seamlessly blending the physical and digital. We develop and execute multi-channel strategies connecting brands and consumers through shared experience. https://dotdotdash.io/ Working with an amazing team of technologists, designers, and creatives to explore the future of consumer experiences for forward-thinking marketers. Projects include: Augmented Reality (AR) strategy and discovery for Scott’s Miracle Gro. Social (organic & paid), Clubhouse, and NFT strategy & execution for WarnerMedia.

Senior Vice President

2018 - 2020

C-level strategic advisory at the intersection of Marketing, Media, Entertainment, Tech, and Finance. Work focused on B2B, B2BC, Marketing, Events, Marketplace Intelligence, Thought Leadership, and traditional Consulting. Clients: Google, LVMH, Moët Hennessy, Deloitte Digital, Walgreens Boots Alliance (WBA), IMAX, WarnerMedia, S4 Capital/MightyHive, Stagwell Group (Code+Theory, The Harris Poll, NRG, FWDPMX, etc.), VOX Media, VICE Media Group, MadHive, ZEFR, International Flavors & Fragrances (IFF). Work involved all sides of the market, including brands (from startups/DTC to Fortune 100), holding companies, agencies, media/social platforms, publishers, technology providers.

Senior Vice President, Global Head of Futures & Innovation

2015 - 2018

- Agency lead for PUMA Global and PUMA North America accounts, overseeing a team of 20+ planners and buyers across all mediums locally and leading coordination between 34 markets globally - DJI Strategy & Innovation lead (Americas) - Innovation & Ideas work on current and past clients such as Denny's, TruGreen, Pizza Hut, Abercrombie & Fitch / Hollister, BASF Developing products, tools, and services to introduce Blue 449 to the US market.

Head of Strategy - US

2015 - 2016

I was Blue 449 employee 1 of 1 in the US market, helping to establish a beachhead for expansion prior to the Optimedia merger. During this time I heavily contributed to both Blue 449's global positioning and continued to participate in Zenith's brain trust. - Oversaw transfer of both global PUMA account (32+ markets) from Zenith to Blue 449 - US Strategy, Digital, and Innovation lead for successful BASF global pitch

Vice President, Strategy Director

2013 - 2016

Over a 6+ year period at Zenith Media: Clients: H&M, PUMA NA, PUMA Global, Kering/PPR Luxury Group/Gucci Group (Gucci, Alexander McQueen, Balenciaga, Bottega Veneta, Sergio Rossi, Stella McCartney, Yves Saint Laurent), Swarovski, Georgia Pacific (Dixie), Aviva, Central Garden & Pet (Pennington Seed) Liquid: Zenith's Ideas/Innovation/Insights/Trends internal consultancy: One of 5 original core team members, formal training completed July 2011 - Managed team of 10+ combined Planners & Buyers across Digital, Print, TV, Radio, OOH, and Local - Editor and lead content contributor of annual CES and SXSW coverage (2011 - 2016) - Presented agency-wide overviews/101s on such topics as Mobile Marketplace, Pinterest, Foursquare, Augmented Reality, Instagram, Emerging Platform Strategy, authored Digital Creative 101 and 102 for entire Zenith Media Strategy and Activation departments (100+ employees) - Digital lead in successful new business pitches for H&M, Bottega Veneta, Aviva, and Central Garden & Pet - Architected Real Time Social strategy and situation room execution for H&M Beckham Super Bowl campaigns in 2012 and 2014, resulting in #1 ranked social commercial of the Super Bowl (Nielsen), and recognized as Gold Plan of the Year (ZO ROI Awards). - Cross-trained in Print as part of the Zenith Media Integration initiative (2011) - Spearheaded and oversaw 900%+ increase in Digital spending across Kering/PPR Luxury/Gucci Group (2010-12)

Associate Strategy Director, Liquid (Innovation Team)

2012 - 2013

Associate Media Director, Integrated Planning, Liquid (Innovation Team)

2011 - 2012

Associate Digital Media Director

2010 - 2011