Michal Cernocky

Partner at Credo Ventures

Chief Product Officer
2017 - 2019
- e-commerce company (furniture and home&deco seller) - grew revenue from 10 to 40 million EUR via market share growth and expansions in CEE markets (Czechia, Slovakia, Poland, Romania, and Hungary) - leading product development teams (product managers, product designers, developers) - responsibility for product roadmap across the whole company
Product Manager & Performance Marketing Lead
2016 - 2017
Performance Marketing Lead - approx. 3 million EUR marketing budget/year responsibility - performance marketing team restructuring - responsibility for marketing plans, strategy, KPIs and reporting Product Manager - expansion to Romania and Hungary markets - A/B testing and CRO optimization - the launch of the brand new mobile app with approx. 100k downloads after one and half a year

Co Founder
2016 - 2018
Feedu.io is a product feed image editor for Facebook Dynamic Ads. For more information visit https://www.feedu.io/

Online Marketing Specialist
2013 - 2016
- forecasting, reporting and consulting digital marketing strategies - approx. 700k EUR budget/year responsibility - managing a portfolio of 40+ clients from the CEE markets (brands e.g. Generali Pojišťovna, Česká pojišťovna, ČPZP, Baťa, Astratex) - in direct contact with clients (consulting, reporting, up-sell) - PPC, SEM, analytics, complex one-off campaigns & long-term performance marketing campaigns - primarily focused on finance sector (insurance companies mostly) and e-commerce - build whole performance marketing department from scratch --> a team leader of 3 members after two years(mentoring junior colleagues) - profound analytical skills, deep understanding of KPIs and key business drivers

Co Founder
2012 - 2015
Independent medium focused on finance and investing fields. The first version was a place with tutorials and articles about "how to start with investing". In 2014 we changed the whole concept and started with a group of investors whose had insider information mostly about firms from the Czech Republic (e.g. AAA Auto, Orco Property Group, New World Resources, Fortuna). Some information was only for subscribers, easyinvest.cz was one of the first websites in the Czech Republic with paid content.