Nikolaos Ganopoulos

Senior Associate

2024 - Current

Associate

2023 - 2024

Marketing Director

2022 - 2023

Consio: A home for sustainable brands. What we do is simple (in theory). - Find the most amazing sustainable brands. - Invest in them. - Scale them and turn them into household names. - Ensure sustainability goals are met, strive for more. We are proud to be a B-Corp, a benefit corporation and I am thankful for such an amazing team of founders! Learn why you should be excited as well @ beconsio.com

Strategic Advisor

2022 - 2023

My time working Full-time in Moredata is now over. This doesn't mean I'm leaving, this means I don't execute part of the activities I recommend anymore. It's time for me to step back and let my team shine. I now only participate in Strategic planning, Monitoring and consulting, alongside help in aspects like: Public affairs, Tech advisory, Growth and Go-to-market strategy.

Director Of Marketing And Business Development

2021 - 2022

Account Manager

2015 - 2021

My duties involved: -Assess account's marketing efforts and operations. -Suggest improvements in operations (Usually adoption of modern digital-or-not business tools and practices). -Develop standardized manuals of operation and revised marketing strategy. -Assist in adoption of new digital tools, practices and in personnel training. -Optimize campaigns and strategy, according to emerging data. -Track and report on KPI's. -Communicate with top-level stakeholders. Most of my personal successes are within UK's FMCG sector, where I helped shift a small retail E-commerce business to a B2B market leader in Greek food products in less than 4 years. I did that by: -Asking B2B clients how could we make their business do better. -Took steps to be more useful than competitors. -Created easy ordering workflow, convenient delivery schedules and payment terms. -Included them in the selection process of our suppliers, to better fill demand and each personal taste. -Created strong bonds with stakeholders, kept them updated regularly with business updates that affect them. As in retail: -E-mail Marketing automation based on user engagement. -Ad retargeting. -Engaging content, featuring a blog about Greek food with over 1.000 unique visitors each week. -Cleverly designed customer feedback campaigns to boost customer advocacy. -Great customer service response times. -Great branding.

Co-Founder - Marketing specialist

2013 - 2015

As the Marketing specialist of NBS Works Ltd and one of the most technically advanced members, I engaged work with a variety of projects. mostly around the development of web platforms, branding and corporate identity. We were invited on the Web Summit of 2014 in Dublin, Ireland to showcase our work as an alpha stage company. Fun fact: I am the only one with a yellow skin on my picture on the conference's website!