RT

Rachel Tipograph

Founder & CEO of MikMak

New York City Metropolitan Area

Overview

Work Experience

  • Founder & CEO

    2014 - Current

    MikMak is the leading global platform for eCommerce acceleration for multichannel brands and provides analytics and eCommerce enablement software to help product manufacturers and CPG companies understand their consumers' online behavior, determine the best use of marketing dollars, and drive online sales. MikMak's clients include Bacardi, Colgate, Hershey, L'Oreal, Unilever and many more. MikMak holds the U.S. patent for the MikMak Commerce component of its platform. The invention, U.S. Patent No. 11,475,487, outlines the key technologies used to power multi-retail selection and checkout within online video marketing campaigns. MikMak's investors include Wavecrest Growth Partners, VaynerMedia, Luminari Capital, SLOW Ventures, UTA Ventures, Brave Ventures, Lunch Partners, Madrona Pioneer Fund, Bazaarvoice founder Brett Hurt, HookLogic founder/CEO Jonathan Opdyke and founding CRO John Roswech, Foursquare CEO David Shim, and Kargo CEO Harry Kargman.

  • Co Host

    2020

    MikMak Founder & CEO, Rachel Tipograph, and Profitero’s President, Sarah Hofstetter, tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode, they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics.

  • Investor

    2021

    Harlem Capital is a venture capital firm on a mission to change the face of entrepreneurship by investing in 1,000 diverse founders over the next 20 years.

  • Investor

    2018

    Making seed investments on behalf of Cleo Capital. Minority founders (women, people of color, LGBTQ), please reach out to me. Let's change this game together! It's easy to get in touch, just DM me on LinkedIn with your pitch deck.

  • Advisor & Angel Investor

    2012

    Provide business development, marketing and product development consultancy and investments to early stage start-ups within ad tech and consumer goods. Companies: Glimpse, GREATS, Niche, Nomi, Second Funnel.

  • Global Director of Digital and Social Media

    2011 - 2014

    Built a global digital and social media practice from the ground up. Oversaw all digital and social media brand strategy, implementation and measurement. "Made Gap cool for the first time since Bill Clinton was President." Rocked out in denim.

  • Strategist

    2009 - 2011

    Broke the world record for most amount of digital strategists under one roof. Spent my days solving complex problems with a digital mindset for organizations such as PepsiCo, GE, Levi's and many others.

  • Digital Marketing Consultant/Reverse Mentor

    2008 - 2009

    Taught Time Warner's top executives about how the internet will completely disrupt their businesses. Greatest college job.

  • Marketing Intern

    2008 - 2008

  • Creative Services Intern

    2008 - 2008

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