Raihan Zahirah Mauludy Ridwan

Associate Account Manager - Engage Business Sales (E-Commerce)

2024 - Current

- Empower 100+ SMB and medium sized companies through Google Ads solutions, scale up client spending 2x higher within the quarter, and secure higher deal value >$XXX k per month - Build specific tailored strategy such as visual first marketing, export strategy, digital infrastructure, business expansion, growth hacking, investment fundraising, app promotion, high value sales, high quality leads, O2O, and omnichannel - Manage list of clients with total annual revenue of >$X million and execute the sales cycle from prospecting until performance evaluation - Maintain 10+ internal projects related to Go To Market strategy of Google products, competitive selling, and public policy - Develop sales pitch material, competitive selling strategy, and customer care handling process - Implement series of media buying and media planning processes

Associate Account Manager - Scaled Business Sales

2022 - 2024

- Empower 1,000+ SMBs through Google Ads solutions, scale up client spending 2x higher within the quarter, and secure higher deal value >$XXX k per month - Manage list of clients with total annual revenue of >$X million and execute the sales cycle from prospecting until performance evaluation - Maintain 10+ internal projects related to Go To Market strategy of Google products, competitive selling, and public policy - Develop sales pitch material, competitive selling strategy, and customer care handling process - Implement series of media buying and media planning processes

Associate Account Manager - Engage Business Sales

2024

Associate Account Manager - Scaled Business Sales

2022 - 2024

Project Consultant

2024

- Build business model, monetization, and go-to-market (GTM) strategy for certain project - Map the existing innovation and entrepreneurship ecosystem in Indonesia, identifying key stakeholders, resources, and gaps. - Develop and execute strategies to strengthen the ecosystem, fostering collaboration between universities, research institutions, incubators, accelerators, investors, and corporations. - Conduct in-depth analysis regarding existing creative, innovation, and entrepreneurship hubs in Indonesia including benchmarking, comparative, cost-benefit, and SWOT analysis.

Board Member

2023

- Set the strategic direction for research and advocacy initiatives, oversee staff, and manage department budget. - Identify key issues affecting Indonesian youth as the research and policy agenda, design and conduct research projects, and analyze data to inform policy recommendations. - Develop and implement advocacy campaigns to raise awareness about critical youth issues and influence policy decisions at local, national, and international levels. - Collaborate with stakeholders including government officials, NGOs, youth organizations, and international partners to advance the interests of Indonesian youth. - Prepare reports, presentations, and other materials to communicate research findings to policymakers, the public, and other stakeholders. - Monitor research and policy developments related to Indonesian youth and identify emerging issues. - Represent Indonesian Youth Diplomacy at relevant events and conferences.

Research & Advocacy Officer - Digital Transformation Expert

2022 - 2023

Y20 Track Officer

2022 - 2022

Regional Partnership Manager - Southeast Asia

2021 - 2022

- Received excellent performance review results and promoted into the higher job level equivalent with the professional level - Managed the book of business including pipeline management, account management, hunting, and growing the 100+ accounts across Southeast Asia with the focus on traditional finance, internet finance, logistics, health-tech, and real estate verticals - Built a strong narrative for the B2B SaaS vertical to lock more deals for the paid marketing solutions - Collaborated with different departments in scaling up the accounts both from the account management, project management, and campaign optimization - Handled clients both for the branding ads and performance ads including reservation and auction - Facilitated clients' campaigns from end-to-end by having intensive collaboration with CST, AdOps, PSO, and SOaP - Coordinated with Product System Operation team in monitoring alpha, beta, and closed beta test

Partnership Manager - Indonesia

2021 - 2021

- Received two awards as 1) "The Best Sales Person" among TikTok GBS Southeast Asia employees and 2) "The Top Performer Destiny’s Child", a strong and resilient survivor in the TikTok GBS Indonesia employees that could navigate the turbulence - Surpassed the higher sales target up to 206%, increase client's spending 5x higher for the performance ads within 2 months and secure higher deal value $$$,$$$ per month - Successfully onboarded four TikTok Indonesia's tier 1 clients for TikTok Creative Program Southeast Asia (TCP) 1.0 and 2.0 consecutively, a competitive complimentary program for "1 client only in Indonesia" aims to provide free creatives which selected from the total spend of current accounts and possibility to upscale the budget. - Managed giant clients from digital technology, e-commerce, edu-tech, logistics, OTA, retail, travel, tourism board, clothing, and accessories - Handled clients both for the branding ads and performance ads including reservation and auction - Facilitated clients' campaign from end-to-end by having intensive collaboration with CST, AdOps, PSO, and SOaP - Collaborated with Product System Operation team in monitoring alpha, beta, and closed beta test - Presented the media guide and creating personalized placement recommendation for the clients - Forecasted the future B2B partnership plan for the retention - Created pitching deck and proposal (media plan) for potential clients - Acquired the prospective clients as the strategic partner of TikTok especially brands - Conducted segmentation, targeting, and positioning to find prospective clients as the strategic partner of TikTok

Junior Partnership Manager - Indonesia

2021 - 2021

- Exceeded the sales target up to 400% and grew client accounts up to 5x spending from the initial placement - Managed giant clients from digital technology, e-commerce, edu-tech, fin-tech, and telecommunication - Handled clients both for the branding ads and performance ads including reservation and auction - Facilitated clients' campaign from end-to-end by collaborate with CST and AdOps - Presented the media guide and creating personalized placement recommendation for the clients - Forecasted the future B2B partnership plan for the retention - Created pitching deck and proposal (media plan) for potential clients - Acquired the prospective clients as the strategic partner of TikTok especially brands - Conducted segmentation, targeting, and positioning to find prospective clients as the strategic partner of TikTok

Assistant Manager - Brand Partnerships

2021 - 2021

- Awarded as the Creator of the Month and Quiz Wizard (Top Performer) during TikTok Southeast Asia GBS Onboarding Program - Finished all of training and examinations in the first week of employment - Assisted the Senior Manager & Manager in attending meetings with big brands to establish strategic partnership - Conducted research, targeting, mapping, and segmentation to identify the prospective clients - Created media guide materials for clients - Collected vertical-based case studies - Coordinated a communication between TikTok and clients - Passed several certifications related to digital marketing and advertisements - Presented media guide and simple client pitching during GBS Southeast Asia Onboarding Program

Regional Partnership Manager - Southeast Asia

2021 - 2022

Partnership Manager - Indonesia

2021 - 2021

Junior Partnership Manager - Indonesia

2021 - 2021

Assistant Manager - Brand Partnerships

2021 - 2021

VE Advisory Deals - Capital Project & Infrastructure (CP&I)

2020 - 2020

Assisted various Managers (PwC Indonesia Advisory & PwC Consulting Indonesia), inter alia: - Researched regulations related to Pemulihan Ekonomi Nasional (PEN)/ National Economic Recovery - Conducted a policy scoping review including regulatory gaps and stakeholder mapping regarding Blue Economy, Green Economy, Blue Finance, and Green Finance - Researched case studies primarily sustainable and climate project financing programs - Transformed financial statement including BS, IS, and CS to be more clear, readable, and structured - Created Long List for client by conducting EoI due diligence, including: •Initial validation: Audited financial statements; credit rating (DnB, S&P, Moodys or Fitch); EoI letter, legal statements, final statements, company profile, corporate structure, and contracts (project experiences) •Financial validation: Total asset, EBITDA (Earning Before Interest, Tax, Depreciation & Amortization) and DSCR (Debt Service Coverage Ratio) •Project experience validation: contracts and evidences - Drafted and translated CP&I procurement materials (EoI and RfP phase) for various prospective clients including GoI, SoEs, and MDBs - Researched various index such as Consumer Price Index, Producer Price Index for Industrial Products, Purchasing Price Index for Manufacturing Goods, Living Cost Index, Construction Cost Index, and Price Index of Construction Plant and Materials - Researched growing issues within the potential development of CP&I - Mapped the strategic policies, investors, and stakeholders

Intern

2019 - 2019

Division of International Convention (KONVINTER) and Sub-Division of Asia Pacific & Africa (ASPASAF). - Formulated recommendations, interviewed experts, researched international issues, translated, and proofread documents - Advised the mid-rank officers (Police Grand Commissioner) and high-rank officers (Police Brigadier General, Police Inspector General, and Police Commissioner General) regarding solutions to be proposed at several high-level summits - Appointed as the 1st Ring of the Bilateral Working Group between New Zealand Police and INP - Appointed as the 1st Ring of the Senior Officers Meeting between the Australian Federal Police and the INP - Drafted 3+ important bilateral undisclosed Memorandum of Understanding (MoU)