Raja Bose
General Manager, Smart TV at Amazon
Raja Bose
General Manager, Smart TV at Amazon
San Francisco Bay Area
Overview
Work Experience
General Manager, Fire TV for Automotive and verticals beyond Smart TV
2023 - Current
Single Threaded Owner for building products and scaling up the Fire TV business for automotive and other verticals beyond Smart TVs, to deliver experiences our customers love and a P&L that we love.
Head of Product Management for Alexa Automotive
2020 - 2023
Led product management for entire Alexa Automotive product portfolio - Alexa Custom Assistant, Alexa Built-In, Connectivity, Customer discovery & acquisition initiatives, Fintech platform, and Analytics platform.
Angel Investor, Advisor
2013
Ancora (cross device enterprise platform), AuMBER (marketplace for mobile device farms), Bee (fintech wearables), Vibrado Technologies (athletics wearables).
Audio, Vision, Biometrics & Machine Learning for Digital Cockpit
2018 - 2020
Lead product definition, design and engineering of machine learning based digital cockpit experiences for L4 autonomous electric vehicles
Incubated and Led Automotive Biometrics Business
2014 - 2018
• Created the automotive biometrics product family and new revenue stream, formulated product roadmap & scalable tech strategy, and drove the first design wins in the industry with top-tier automotive OEMs in Europe and Asia (Daimler, Toyota). • Incubated new product concepts for Synaptics - AR/VR, Cross device interactions, Gaze tracking HUD. Hands-on engineering, early stage evangelism & bizdev. Featured in CES 2015 - 2017.
Developed Cortana Enabled Wearable IoT Fashion Accessory
2012 - 2013
Design and development of Cortana enabled wearable IoT product for women.
Invented MirrorLink (granddaddy of Android Auto & Apple CarPlay)
2009 - 2012
Invented the MirrorLink smartphone-automotive projection mode technology (precursor to Apple CarPlay & Android Auto). • MirrorLink seamlessly transforms smartphones into automotive application platforms and provides a safe and comfortable user experience through the In-Vehicle Infotainment system of the car while driving. • MirrorLink has now become the de-facto industry standard for platform agnostic smartphone-automotive interoperability and has been adopted by all major automotive manufacturers, Tier-I OEMs and mobile device manufacturers around the world. • Both Apple CarPlay and Google's Android Auto are derivatives of the key technology and UX fundamentals that MirrorLink introduced to the industry. • For more details about MirrorLink and its widespread industry adoption, please visit the Car Connectivity Consortium (http://www.mirrorlink.com).
Invented World's 1st IoT platform enabling Sensors & Actuators As A Service
2006 - 2008
• Co-founder of Pervasa Inc. which commercialized the Atlas Platform, the world's first SOA (service oriented architecture) based IoT platform. • Pioneered the concept of Internet of Things (IoT) and "Sensors & Actuators as a Service" where low-level hardware sensors and actuators are auto-magically converted into dynamically discoverable and programmable software services. • Responsible for overall software design and development of the Atlas Platform, which utilizes service oriented architecture (SOA) to allow automatic device self-integration. • Atlas Platform won the Best of Sensors Expo silver award in 2007.