Renato Badaro Guerra
Head of People & Culture at Rock Content
Renato Badaro Guerra
Head of People & Culture at Rock Content
Belo Horizonte, Minas Gerais
Overview
Work Experience
CFO and Head of People & Culture
2023 - Current
Chief Financial Officer
2020
Board Member
2021
Vice President Corporate Strategy
2019 - 2020
Limited Partner
2021
Mentor
2021
Mentoring internet startup entrepreneurs in commercial ventures and go to market evolution.
Partner
2017
M&A and Business Development Manager
2014 - 2017
Responsible for structuring the M&A business unit of FIR Capital, leading several debt , fundraising, sales and acquisitions transactions, focused on middle market companies, in various sectors.
M&A Advisor
2012 - 2014
IGC Partners is the top M&A boutique in Latin America. Responsible for conducting several mergers and acquisitions processes involving middle market companies and entrepreneurs, large national and international business groups and private equity funds.
Advisor
2011 - 2012
Advisor for the Youth Council of the Commercial and Business Association of Minas Gerais. Founded in 1901, for over a century the association exists in the quest for development with social justice. The mission of the organization is to meet with ethics and competence the needs of businesses and entrepreneurs through the institutional representation and the provision of services.
Business Development Analyst
2011 - 2012
Responsible for gathering and compiling market and competitor data to define market size, market share, opportunities and threats, across online video market (including online video advertising). Support the assessment of new market or product opportunities through delivery of relevant and timely market intelligence. Implementation of customer development methodologies for new products and exploration of new markets. Working closely with different areas of the company to develop business plans for new product and business lines, with a strong foundation of market research and financial projections.
Market Intelligence Analyst
2010 - 2010
Responsible for gathering and compiling market and competitor data to define market size, market share, opportunities and threats, across online video market (including online video advertising). Present regular market intelligence reports to key stakeholders in the business. Support the assessment of new market or product opportunities through delivery of relevant and timely market intelligence. Implementation of market intelligence methodologies and a system of online competitive intelligence accessed throughout the company's strategic base.
Financial Intern
2009 - 2010
Prepared flash reports to investors (venture capitalists), market analysis focused on finances, balance sheets and accounting practices. Working alongside with the CFO to define best and strategical financial related practices for the company.
Mentor
2012 - 2012
Startup Farm - Belo Horizonte Edition (2012)