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Rich Lunak

Managing Director at Riverfront Ventures

Wexford, Pennsylvania

Overview 

Rich Lunak is the Founder & Managing Director of Riverfront Ventures in Wexford, Pennsylvania, with expertise in board administration, entrepreneurship, strategic planning, mergers, and business development. With a background in corporate finance and private equity, he has held board positions at various companies and organizations, including Micro Merchant Systems, Inc, Kaarta, and American Textile Company. Lunak's career highlights include serving as President and CEO of Innovation Works and being a member of the board at organizations like NACD, Pittsburgh Technology Council, and Trellis Rx, showcasing his leadership in fostering innovation and growth in the tech and healthcare sectors through strategic investments and board-level guidance.

Work Experience 

  • Board Member

    2022 - Current

    PrimeRx, by Micro Merchant Systems (MMS), has been on the leading edge of pharmacy software solution for over three decades to build healthier communities nationwide. MMS discovers new technologies and novel solutions to support pharmacies, from single stores to larger chains. MMS understands the importance of pharmacies and the journey they are on every day to provide their communities with the best possible care. The company’s configurable, forward-facing approach knows no bounds. It helps customers and their patients today and leads them to a prosperous, healthy tomorrow.

  • Member Board of Directors

    2021

    The National Association of Corporate Directors, Three Rivers Chapter, is a non-profit trade association focused on promoting best practices in corporate governance in the Pittsburgh region.

  • Member Board of Directors

    2020

    Member of the Board of Directors of Kaarta, a leading provider of mobile 3D scanning systems that transform real-world spaces into digital twins.

  • Founder & Managing Director

    2013

    Founder of Riverfront Ventures, a early-stage venture capital investment fund located in Pittsburgh, PA. One of three managing partners responsible for fundraising, selecting investments and overseeing portfolio company performance. Successfully secured initial anchor investments and launched the fund in the 2013.

  • Member of the Board

    2017

    American Textile Company is a leading provider of innovative sleep, fabric and textile solutions sold under the Aller-Ease®, RestRight™ and store brand labels. American Textile Company is headquartered in Duquesne, PA and has operations in Georgia, Texas and Utah.

American Textile Company is a textiles company that offers pillow protectors.

  • Member Board of Directors

    2001

    Member of the Board of Directors for the Pittsburgh Technology Council (PTC), one of the largest regional IT trade associations in the nation. As the voice of the region’s tech industry, the PTC helps technology companies succeed through business development, talent retention, government relations and visibility services.

The Pittsburgh Technology Council can help your tech company succeed through a proven platform of Business Development.

  • Member of the Board

    2017 - 2023

    Trellis Rx is a specialty pharmacy services company that empowers hospitals and health systems to provide a robust, hospital-owned specialty pharmacy service that improves patient outcomes, enhances care coordination, and reduces costs, all while minimizing the hospital's operational risks and upfront capital commitment.

CPS is a pharmacy and hospital solutions provider that helps transform operations and support patient care.

  • President and CEO

    2005 - 2022

    Chief Executive for Innovation Works, one of the nation's most active seed-stage investors. Responsible for all investment, accelerator and business assistance programs for technology start-ups and entrepreneurs.

Innovation Works invests capital, business expertise and resources into companies with the greatest likelihood of regional economic impact.

Raised $19,678,479.00.

  • Member Board of Directors

    2006 - 2022

    The Pittsburgh Venture Capital Association was founded in 1982 to catalyze venture investment and entrepreneurialism in Western Pennsylvania. Since then it has become the leading voice of private equity investors in the Pittsburgh region.

  • Board Member

    2018 - 2021

    Member of the Board of Directors for Othot, a leader in artificial intelligence and prescriptive analytics solutions for higher education institutions across the United States. Othot helps schools focus on enrollment, retention, student success, and alumni engagement goals. Othot’s cloud-based software provides insights in real-time and empowers schools to engage prospective, current, and former students with the right tactic at the right time.. Acquired by Liason International in April 2021.

Othot is an advanced analytics solution for higher education institutions.

Raised $6,571,929.00 from Leading Edge Ventures, Activate Venture Partners and Riverfront Ventures.

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