RE

Rob Eldridge

Investor at Market Wagon

Seattle, Washington

Overview 

Rob Eldridge is the Managing Partner at Tapas Capital, with a background as a Vice President at Amazon and experience in corporate development and finance. He has successfully invested in companies like Groopit and Kumo.AI, showcasing his strategic planning and negotiation skills in the M&A space. Eldridge's career highlights include his role as Vice President at Amazon, where he held various leadership positions, and his success in investing in companies like Printify and Give InKind through Tapas Capital, demonstrating his expertise in venture capital and due diligence.

Work Experience 

  • Founder and Managing Partner

    2018 - Current

    Early-stage investment firm partnering with builders of disruptive technologies.

Tapas Capital is an emerging early-stage venture capital firm that invests in the developers of disruptive technologies.

  • Board Member and Investor

    2020

    Market Wagon is North America's largest farm to consumer marketplace and enables local food producers to thrive in their local and regional markets.

Market Wagon is an e-commerce and logistics tech platform for online farmer's markets.

Raised $14,052,911.00 from Kapital Partners, Hyde Park Venture Partners, HPA (Hyde Park Angels) and Impact Engine.

  • Board Advisor and Investor

    2021 - 2024

    Avocor is a global leader in collaborative display solutions. Acquired by AUO Display Plus in August 2024.

  • Advisor

    2020 - 2022

    Photon Commerce is the AI platform for fintech, invoices, and payments.

Photon Commerce provides white-labeled multi-layered AI-as-a-Service to B2B SaaS providers

  • Vice President, Product Management - Fulfillment by Amazon

    2014 - 2015

    Responsible for a portfolio of supply chain-related products used by Fulfillment by Amazon (FBA) Sellers. Product teams include: Shipment Creation and Inbound Workflows, Inventory Management, Product Quality, Returns and Dispositions, Selection Expansion, and User Experience/Design. Additionally, managed operations-focused teams in the Seller Reimbursement and Contact Reduction space.

  • CFO, Asia and Emerging Markets

    2011 - 2014

    CFO of Amazon’s businesses in China, Japan and India which generated more than $7.6B in net sales in 2013. Overall responsibility for the financial performance and controllership in the Asian geographies, with a primary focus of building a differentiated and sustainable customer experience.

  • Vice President, Investor Relations

    2008 - 2011

    Responsible for communicating all company-related information to Wall Street including: quarterly earnings releases and guidance, annual reports including shareholder letter, investor presentations, annual shareholder meeting, and answering day-to-day questions. Independently conduct non-deal roadshows; attend analyst conferences; host investor/analyst visits. Design target investor and analyst strategy. Create compliant communication plan and presentations.

  • Vice President, Technology Finance

    2007 - 2008

    VP Finance of the eCommerce Platform Group. Responsible for financial planning and analysis, budget development, capital spending, metric creation and reporting, and general controllership across a large and diverse set of engineering and development organizations.

  • Director, Technology Finance

    2003 - 2007

    Notable projects included: Part of the team that established the AWS business; implementing a Service-Oriented Architecture across AMZN services, including successfully budgeting and forecasting through a complex period of growth; identifying product opportunities and staffing teams to address the growth challenges; and acquiring 250K sq. ft of incremental datacenter capacity and project managing the build-outs. Also, managed global procurement and asset management, focused on delivering cost-out and operations support to the Technology business unit as well as the broader internal customer base of Amazon.com.

Amazon is a tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.

Raised $8,108,000,000.00 from DBS Bank and Mizuho Bank.

  • Principal

    1998 - 2003

    Originated, lead and executed a variety of advisory engagements, including M&A, private placements, divestitures, recapitalizations and fairness opinions. Completed 16 transactions in the semiconductor, software and media industries representing more than $2 billion in total consideration.

  • Intern

    1997 - 1998

Sun Microsystems is a multinational vendor of computers, computer software and hardware, and information technology services.

Raised $1,700,000.00 from Kleiner Perkins.

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