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Rob Leathern

Founder of Trust2.ai

Austin, Texas

Overview 

Rob Leathern is a tech consulting expert specializing in privacy, trust, identity, and safety issues, currently serving as the Founder of Trust2.ai. With a background as Vice President of Product Management at Google and Senior Director of Product Management at Facebook, Rob brings extensive experience in digital strategy and product management to his current role, where he focuses on advising and mentoring startups in the tech industry. Notable highlights of Rob's career include founding Optimal.com and Optimal (later acquired by Brand Networks), as well as serving in key leadership roles at major tech companies like Google and Facebook, showcasing his expertise in digital marketing, product management, and strategic partnerships.

Work Experience 

  • Founder

    2023 - Current

    Trust2.ai provides consulting on product management, privacy, trust, identity, safety and security. Clients include large publicly-traded companies, tech startups and financial/banking/insurance firms alike.

  • Investor, Advisor, Mentor

    2005

    Investor in or advisor to various startups, funds, or limited partnerships including NotCommon, Climate Draft, V1.VC, Teambuilder Ventures, Fakespot, Anonym, Abovo, Handipoints (acquired by Slide/Google), Spartan Beverages, Inadco, Alt12 Apps (acquired by The Honest Company), Chintano and others.

  • Vice President of Product Management

    2021 - 2023

    I led the product team for the company's Privacy and Data Protection Office and worked closely with engineering, legal, regulatory, design and product teams across the company on privacy and security issues - including Ads, Search, YouTube, Android/Play, DeepMind, Brain, Cloud/Workspace, etc.

Google is a multinational corporation that specializes in Internet-related services and organizes the world’s information.

Raised $26,100,000.00 from Angel Investors LP, Kleiner Perkins, Signatures Capital, Sequoia Capital, Arnold Schwarzenegger, Shaquille O'Neal, Henry Kissinger, Google and Tiger Woods.

  • Senior Director of Product Management

    2017 - 2020

    I led the product team for Business Integrity at Facebook from its founding within the Ads and Business Platform/Products group. We worked to enforce ads and business policies across Facebook, Instagram, WhatsApp and other Facebook products. Business Integrity prevents abuse and removes bad actors from the platform, and provides ads- and data transparency tools and controls. I have frequently engaged with regulators, media and the public to provide context on these policies and programs.

Stay N' Alive Productions, LLC is a social media marketing firm that provides clients with measurable profits.

  • Board Member

    2016 - 2020

    A 501c3, 300 Day's first project was 300daysofRun.com - where you could connect your Strava account and run a mile a day for 300 days in the year, while supporting a good cause you chose (via CrowdRise).

  • Mentor

    2014 - 2017

Techstars is an accelerator that provides pre-seed investment and mentoring for various early stage startups.

Raised $108,919,999.00 from SVB Financial Group and Foundry Group.

  • Founder and CEO

    2016 - 2017

    Optimal.com made tools to help ​people filter advertising while still paying content creators. We sold the DNS and web proxy technology we had built to Sovrn

  • Board Member

    2013 - 2015

  • Founder and CEO

    2008 - 2014

    Optimal was an enterprise social media analytics and advertising software company and one of Facebook’s and Twitter’s top ads API partners by spend, running campaign optimization for many of their 20 largest advertisers. Optimal automated the process of helping Fortune 1000 advertisers make and execute better media buying and audience targeting decisions at scale. Optimal raised $5.1 million and was acquired by Brand Networks in October 2013 for $35 million.

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