Sam Kroonenburg
Founder of Cuttable
Sam Kroonenburg
Founder of Cuttable
Greater Melbourne Area
Overview
Work Experience
Co-CEO & Co-Founder
2024 - Current
Co-CEO and Co-Founder of Cuttable, an Automated Content Agency that combines the creativity of advertising with the technology of AI and Automation. Cuttable allows marketers to create entire campaigns in the time it takes to write a brief.
Co-Founder & Executive Chairman
2023 - 2024
As Chairman & Co-Founder, I steered the early stage team toward PMF & scale.
Venture Partner
2021
I support the Second Quarter Ventures team in their mission to provide Australia with it's first dedicated secondaries fund - providing Australia's best startups with access to liquidity for early investors, staff & founders. I believe strongly in the power of strategic access to secondaries, and help the team tell that story across the Aussie startup landscape.
Venture Partner
2021
Airtree is one of Australia's best Venture Capital Funds, who backed A Cloud Guru early and I partnered with for many years as we built the business. Now I enjoy working with Airtree in a new capacity, as Venture Partner. In this role, I help to advise and mentor Airtree's next crop of founders & CEOs across the portfolio - as they look to scale their businesses to the next level. I especially love helping founders who are dealing with scaling culture incredibly fast, and expanding their business beyond Aussie borders and across the world.
Member
2020
Advisory Board Member
2019
Executive Strategic Advisor
2022 - 2023
I advise the Pluralsight Executive and Management teams on Cloud Trends, Insights & Education and help to guide the vision for the combination of Pluralsight and A Cloud Guru.
CEO & Founder
2015 - 2022
Sam is CEO and co-founder of A Cloud Guru, a disruptive online learning platform that has shown over 2.2 million people and 4000+ organizations the way to cloud. He leads the vision for ACG's unique learning platform which helps people learn-by-doing in real cloud environments. Sam has a passion for technology, education, and enabling individuals & organisations with the cloud skills needed to build the products & services of the future.
Software Development Manager
2013 - 2016
As Software Development Manager at Kiandra IT I led an extremely talented group of 30 developers, architects and user experience designers, to create world-class, robust software applications. I managed the technical team and also took on key account management roles with important clients to ensure that the software delivered was aligned to the customer's needs. I worked very closely with the company's directors and other senior managers to ensure that the technical team's activities and priorities were aligned with the business strategic objectives. I setup software engineering processes and practices to ensure quality and repeatability, reviewed proposed technical architectures and mentored technical team leaders to help them take on large and complex technical projects.
Software Development Lead
2010 - 2013
As Software Development Lead at Kiandra IT, I led a team of extremely talented .NET developers. We delivered best-of-breed web applications for clients, with a focus on reliability, scalability and user experience.
Software Design Engineer
2009 - 2010
I worked in the Enterprise Search Group of Microsoft, on the next generation of search products for Microsoft. Specifically built interaction management technologies to give users greater control over query processing. I worked mostly with C# and ASP.NET, on both client side and server side projects.
Software Design Engineer
2006 - 2008
As Software Design Engineer at Microsoft, I worked on the backup and restore team in the Storage Solutions Division. I was the developer of the Disk Defragmenter for Windows Vista SP1 & Server, and Windows 7. I also worked on Backup & Restore and System Restore across these releases.
Education
Software Engineering
2002 - 2005