Sanjay Shah

Investor at Electric Capital

Chief Operating Officer, Co-Owner
2014 - 2021
Took over management of biotechnology business (laboratory testing kits) which had been stagnant and doubled revenue as well as increased gross margins, increasing overall company value by 3x. • Created and executed strategically targeted sales campaigns to convert customers from competitor products • Sourced and negotiated agreements with various suppliers to bring new products into portfolio • Oversaw transition from purely distributorship business model to in-house manufacturing, which required relocating offices, building an in-house lab, and hiring Ph.D. scientists. • Managed new product development, including market research, communicating with customers to get user insights, and managing team to successfully develop a differentiated product.

Founder and CEO
2009 - 2013
Bootstrapped SaaS software company which became profitable within one year and was acquired within four years of launch. Vivio Sites was acquired in October, 2012. • Developed innovative customer acquisition strategies through testing and refining, ultimately leading to multiple channels to profitably acquire customers in a competitive market. • Acquired 400 dental practices within three years of product launch, without any outside financing • Utilized a variety of marketing methods, including direct mail, email marketing, web marketing, partnerships, and establishing a presence at major dental conferences • Recruited, trained, and managed employees as well as oversaw all business operations including sales, product development, and support • Became fluent in web technologies including Ruby, Rails, JavaScript, HTML, and CSS

Consultant
2005 - 2008
Worked closely with senior management at various client companies to advise them on strategic issues including market entry, portfolio strategy, cost reduction, and expansion opportunities. Consulted wide array of industries including healthcare, telecom, industrial goods, and consumer goods Sample Project Experience Devised portfolio strategy for a $5bn metals company aimed at improving shareholder return by 5% • Performed extensive market research and competitive analyses to determine which of client’s business units have a sustained competitive advantage and which should be divested • Significant interaction with senior management to refine understanding of current businesses, as well as visits to manufacturing plants to gain first-hand view of operations • Presented findings directly to CEO Worked with major Indian telecom to identify cost savings, resulting in $11M cost reduction plan • Performed detailed process mapping to understand current business processes and areas to improve in company’s customer service operations • Created implementation plans and worked with client team to realize cost savings