Stephen Wietrecki
Founder of Heuristic Commerce
Boston, Massachusetts
Overview
Work Experience
Co-Founder and CEO
2023 - Current
Board Member
2022
Impactful CRO for Ecommerce
Raised $5,078,500.00 from Perkins Cove Partner, Steve Wietrecki, Exuberance Capital, Alexander Thamm, Ohad Hecht and Praxis.
Managing Partner
2022
Perkins Cove Partner is a venture capital investment firm.
Advisor
2021
Chief Revenue Officer
2017 - 2021
Responsible for leading Marketing, Sales, Partnerships/Channel, Finance and Business Intelligence. Over the 3.5 years in the role: - 10x increase in recurring revenue - 4K to >60K increase in paying customers - Increased valuation from low double digits millions to >$4.15 billion - Maintained profitability - Built best-in-class partner program - Very low team attrition
Klaviyo is an automation and email platform designed to help grow businesses.
Raised $778,500,000.00 from Employee Stock Option Fund and Irving Investors.
Advisor
2021
Sendoso helps companies connect and drive revenue with personalized gifts, eGifts, virtual experiences, and more.
Raised $152,700,000.00 from Storm Ventures, Stage 2 Capital, Struck Capital, FJ Labs, Prologis Ventures, Hack VC, Signia Venture Partners, SoftBank Vision Fund, Craft Ventures and Felicis.
Investor
2021
Stage 2 Capital is a go-to-market venture capital fund that primarily invests in early-stage B2B software companies.
Chief Executive Officer
2023 - 2024
Board Member
2022 - 2024
Managing Director
2010 - 2022
Engaged with various high-tech companies on strategic finance and operational related projects such as, business planning/modeling, fundraising strategy/execution, performance measurement or various execution related challenges. Current and Former Clients include: ClassPass (Mar 2015 - Mar 2017) Rocana (Oct 2014 - Feb 2016) Bebaio (May 2015 - Mar 2016) Daily Grommet (Aug 2011 - Aug 2012) Backupify (Apr 2010 - Sept 2013) Twin Technologies (May 2010 - Present) Bit9 (Feb 2008 - Nov 2008) Demandware (Mar 2008 - Oct 2008) Xtranormal (Mar 2008 - Sept 2008) Reflexis Systems (Mar 20016 - Jun 2006)
Advisor
2016 - 2022
Interim COO
2015 - 2016
ClassPass is an application that offers training for fitness, wellness, home workouts, in-studio classes, and digital classes.
Raised $549,243,000.00 from Temasek Holdings, Apax Digital, L Catterton and True Capital Management.
Advisor
2010 - 2022
Engaged with the CEO and executive staff to guide and drive the Company's growth. Worked closely with the staff to identify the strategic opportunities available to Company. Enhanced the reporting and measurement systems to better align the organization for the growth they are experiencing. Advised Founder/CEO on strategic and operational matters.
Twin Technologies is a human first digital consultancy, a team of passionate practitioners who partner with companies .
Advisor
2016 - 2021
GridUnity is a platform-as-a-service providing firm that offers services for machine learning, cloud computing and application.
Raised $49,500,000.00 from GRIP Program.
Education
MBA
1994 - 1996
Leadership at the Peak
2004 - 2004
BS
1987 - 1991