Sumia Shaikh
Vice President, Head of Platform at New York Life Insurance Company
Sumia Shaikh
Vice President, Head of Platform at New York Life Insurance Company
New York City Metropolitan Area
Overview
Work Experience
Corporate Vice President, Head of Platform
2024 - Current
Head of Platform at New York Life Ventures
Strategy and Marketing Consulting
2024 - 2024
Consulted for several startups and accelerators in between roles
Marketing Director
2022 - 2023
Spearheaded the development and evolution of Visible Hands' brand strategy, resulting in 25K+ active followers and media coverage in renowned publications such as NYTimes, Fortune, Forbes, Boston Globe, and more Developed the strategy of marketing campaigns, brand activations, and product marketing for Visible Hands’ programming products, resulting in thousands of applications for programs targeting underrepresented founders for investments with partners Managed Visible Hands' internal and external communications, including website content, social media, email marketing, crisis communications, media relations, and press releases while taking a data-driven approach to grow our presence Led a small brand and marketing team while also serving on the leadership team Provided hands-on support to and advising our Digital Health, Caregiving, and Wellness portfolio companies
Chief Of Staff & Investor
2021 - 2022
Founding Chief of Staff at Visible Hands to our three General Partners and Co-Founders Joined full-time in March 2021 and helped launch key functions/initiatives including our brand/marketing, platform, HR, firm operations, and portfolio resulting in a $10.55M Fund I and investments into 90+ portfolio companies
Advisor, Ecosystem & Platform
2020 - 2021
Strategy Consultant
2020 - 2020
Consulted for Fortune 500 clients like Blackboard, McGraw Hill Education, 1-800-Flowers.com, Coca-Cola, and more on a range of innovation, product marketing, communications, consumer research, growth, and brand projects (via market sizing, competitive analyses, customer journey mapping, and brand and product messaging, etc.)
Vertex Innovation and External Research Manager
2017 - 2019
Internal innovation consultant who leveraged innovation management frameworks to conduct user interviews, identify business pain points, facilitate ideation sessions, and use data to identify, co-create, and drive global solutions across departments with senior leadership Designed multi-channel marketing plans, communication materials, and engagement surveys for VOICE, Vertex’s global innovation tournament; supported program management for the internal accelerator Ran multiple cross-functional programs and initiatives including global departmental off-sites, workshop facilitation, hackathons, and innovation events Launched a program to foster multidisciplinary knowledge exchange, break down silos, and encourage collaboration from R&D to Business Development by training internal experts to present complex topics in simple terms that reached 1,500+ Vertexians
Partnerships Development and Account Coordinator
2015 - 2017
Partnerships and program management for our mini-accelerator programs, grants, events, and relationships with corporate innovation teams, foundations, NGO, university, and government partners