Tal Jacobson
Chief Executive Officer at Perion Network
Tal Jacobson
Chief Executive Officer at Perion Network
Israel
Overview
Work Experience
Chief Executive Officer
2023 - Current
Incoming CEO
2023 - 2023
Management Executive
2018 - 2023
General Manager
2018 - 2023
Leading the Search & Publishers solution division of Perion (NASDAQ: PERI). Winner of the Microsoft Global Supply Partner of the year.
Co-Founder and CEO
2017 - 2018
Built NFT technology before Crypto people believed in NFT. Yes, timing is everything. Catipo revolutionizes entertainment on the blockchain by creating consumer-grade gaming experiences and providing off-chain brands and online content creators a platform to easily monazite their creative assets. Targeting streaming and creative platforms, Catipo is building bridges between disruptive technology and mainstream users.
Entrepreneur In Residence
2017 - 2018
Chief Business Development Officer
2015 - 2017
Building the biggest B2C user-base in the world. Leading the Corporate Biz dev (Major M&A and Partnership deals).
Chief Revenue Officer
2012 - 2015
Managing the company's main revenue stream and leading the entire data and business division
Co-Founder & CEO
2011 - 2012
Adding value to retailers by aggregating coupons and deals from across the world into one database of monetization.
VP Business
2009 - 2011
- Finding groundbreaking technologies to use as new media platforms. - Defining new digital strategies for major brands. - Introducing new digital trends from around the world to McCann's Creative and Planning teams. - Adding more technologies to the company's portfolio of services. Among the companies I've worked with: Facebook, Google, Waze, ClickTale, Tracx, Yes, Honda, Tnuva, Huggies, TinyLove, Yellow, Cupid and many more...
Business Mentor
2009 - 2011
CEO
2008 - 2009
- Defining and overseeing the execution of the company's product, business, and marketing strategies. - Creating and managing meaningful business collaborations. - Recruiting and managing the teams in NYC and Israel offices. - Recruiting advisory board members and raising funds. Among the companies I've dealt with: MTV, Warner Music, Endemol, YL Ventures, Decima Ventures, Meta Cafe, Flickr, Hulu, NBC and many more...
Director Business Development
2004 - 2007
- Finding and managing ICQ's strategic business activities in the Czech Republic, Turkey, and Israel. - Finding new revenue streams and distribution channels in these territories for ICQ's entire range of products - web & mobile. - Developing new partnerships, particularly with media companies (TV companies, online media, music) social networks, and mobile carriers. - Planning and managing the execution of all the B2B and B2C marketing activities in these territories. - Took an active role in product strategy and roadmap to maximize monetization possibilities and to match market and partners' needs. Among the companies I've dealt with: CNET, Disney, Unilever, Walla (Israel #1 portal), MyNet (Turkey #1 portal), Atlas.cz / Centrum.cz (Czech #1 portal), O2, Orange, Vodafone, T-Mobile, One (Israel #1 sport portal), Cellcom, Pelephone, Logia, and many more...