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I hate emails!
Talks about Email, Productivity and Business
TJ
Tal Jacobson
Chief Executive Officer at Perion Network
Israel
Overview
Tal Jacobson is the CEO at Perion, where he has excelled in leading the company's strategic growth and development. With a strong background in entrepreneurship, digital media, and online marketing, Tal has successfully navigated various roles such as Chief Business Development Officer at Similarweb and General Manager at CodeFuel.
Throughout his career, Tal has demonstrated expertise in monetization strategies and establishing successful partnerships, making significant contributions to companies like Perion and Similarweb.
Work Experience
Chief Executive Officer
2023 - Current
Incoming CEO
2023 - 2023
Management Executive
2018 - 2023
General Manager
2018 - 2023
Leading the Search & Publishers solution division of Perion (NASDAQ: PERI). Winner of the Microsoft Global Supply Partner of the year.
Co-Founder and CEO
2017 - 2018
Built NFT technology before Crypto people believed in NFT. Yes, timing is everything. Catipo revolutionizes entertainment on the blockchain by creating consumer-grade gaming experiences and providing off-chain brands and online content creators a platform to easily monazite their creative assets. Targeting streaming and creative platforms, Catipo is building bridges between disruptive technology and mainstream users.
Entrepreneur In Residence
2017 - 2018
Techstars is an accelerator that provides pre-seed investment and mentoring for various early stage startups.
Raised $108,919,999.00 from SVB Financial Group and Foundry Group.
Chief Business Development Officer
2015 - 2017
Building the biggest B2C user-base in the world. Leading the Corporate Biz dev (Major M&A and Partnership deals).
Chief Revenue Officer
2012 - 2015
Managing the company's main revenue stream and leading the entire data and business division
SimilarWeb offers an AI-based market intelligence platform that helps monitor web and mobile app traffic.
Raised $262,675,000.00 from Viola Growth, ION Crossover Partners, Lion Investment Partners, Saban Ventures, CE Ventures (CEIIF) and Viola Growth.
Co-Founder & CEO
2011 - 2012
Adding value to retailers by aggregating coupons and deals from across the world into one database of monetization.
VP Business
2009 - 2011
- Finding groundbreaking technologies to use as new media platforms. - Defining new digital strategies for major brands. - Introducing new digital trends from around the world to McCann's Creative and Planning teams. - Adding more technologies to the company's portfolio of services. Among the companies I've worked with: Facebook, Google, Waze, ClickTale, Tracx, Yes, Honda, Tnuva, Huggies, TinyLove, Yellow, Cupid and many more...
McCann Worldgroup is a marketing services company that offers media, advertising, and digital marketing services.
Business Mentor
2009 - 2011
CEO
2008 - 2009
- Defining and overseeing the execution of the company's product, business, and marketing strategies. - Creating and managing meaningful business collaborations. - Recruiting and managing the teams in NYC and Israel offices. - Recruiting advisory board members and raising funds. Among the companies I've dealt with: MTV, Warner Music, Endemol, YL Ventures, Decima Ventures, Meta Cafe, Flickr, Hulu, NBC and many more...
Director Business Development
2004 - 2007
- Finding and managing ICQ's strategic business activities in the Czech Republic, Turkey, and Israel. - Finding new revenue streams and distribution channels in these territories for ICQ's entire range of products - web & mobile. - Developing new partnerships, particularly with media companies (TV companies, online media, music) social networks, and mobile carriers. - Planning and managing the execution of all the B2B and B2C marketing activities in these territories. - Took an active role in product strategy and roadmap to maximize monetization possibilities and to match market and partners' needs. Among the companies I've dealt with: CNET, Disney, Unilever, Walla (Israel #1 portal), MyNet (Turkey #1 portal), Atlas.cz / Centrum.cz (Czech #1 portal), O2, Orange, Vodafone, T-Mobile, One (Israel #1 sport portal), Cellcom, Pelephone, Logia, and many more...