TJ

Tal Jacobson

Chief Executive Officer at Perion Network

Israel

Overview

Work Experience

  • Chief Executive Officer

    2023 - Current

  • Incoming CEO

    2023 - 2023

  • Management Executive

    2018 - 2023

  • General Manager

    2018 - 2023

    Leading the Search & Publishers solution division of Perion (NASDAQ: PERI). Winner of the Microsoft Global Supply Partner of the year.

  • Co-Founder and CEO

    2017 - 2018

    Built NFT technology before Crypto people believed in NFT. Yes, timing is everything. Catipo revolutionizes entertainment on the blockchain by creating consumer-grade gaming experiences and providing off-chain brands and online content creators a platform to easily monazite their creative assets. Targeting streaming and creative platforms, Catipo is building bridges between disruptive technology and mainstream users.

  • Entrepreneur In Residence

    2017 - 2018

  • Chief Business Development Officer

    2015 - 2017

    Building the biggest B2C user-base in the world. Leading the Corporate Biz dev (Major M&A and Partnership deals).

  • Chief Revenue Officer

    2012 - 2015

    Managing the company's main revenue stream and leading the entire data and business division

  • Co-Founder & CEO

    2011 - 2012

    Adding value to retailers by aggregating coupons and deals from across the world into one database of monetization.

  • VP Business

    2009 - 2011

    - Finding groundbreaking technologies to use as new media platforms. - Defining new digital strategies for major brands. - Introducing new digital trends from around the world to McCann's Creative and Planning teams. - Adding more technologies to the company's portfolio of services. Among the companies I've worked with: Facebook, Google, Waze, ClickTale, Tracx, Yes, Honda, Tnuva, Huggies, TinyLove, Yellow, Cupid and many more...

  • CEO

    2008 - 2009

    - Defining and overseeing the execution of the company's product, business, and marketing strategies. - Creating and managing meaningful business collaborations. - Recruiting and managing the teams in NYC and Israel offices. - Recruiting advisory board members and raising funds. Among the companies I've dealt with: MTV, Warner Music, Endemol, YL Ventures, Decima Ventures, Meta Cafe, Flickr, Hulu, NBC and many more...

  • Director Business Development

    2004 - 2007

    - Finding and managing ICQ's strategic business activities in the Czech Republic, Turkey, and Israel. - Finding new revenue streams and distribution channels in these territories for ICQ's entire range of products - web & mobile. - Developing new partnerships, particularly with media companies (TV companies, online media, music) social networks, and mobile carriers. - Planning and managing the execution of all the B2B and B2C marketing activities in these territories. - Took an active role in product strategy and roadmap to maximize monetization possibilities and to match market and partners' needs. Among the companies I've dealt with: CNET, Disney, Unilever, Walla (Israel #1 portal), MyNet (Turkey #1 portal), Atlas.cz / Centrum.cz (Czech #1 portal), O2, Orange, Vodafone, T-Mobile, One (Israel #1 sport portal), Cellcom, Pelephone, Logia, and many more...

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