Tiffany Joy Basse
Investor at OM Impact Fund
Tiffany Joy Basse
Investor at OM Impact Fund
San Francisco Bay Area
Overview
Work Experience
Impact Angel Investor
2021 - Current
OM Impact Fund (OMFUND.VC) invests based on 3 principles: PEOPLE, PLANET AND PROFITS. Philanthropist and wealth manager Shirin Hedayat and I created OM Fund because we both shared the same dream of helping to create a flourishing society for all and a thriving Earth. We focus on innovative and conscious startups that improve people's lives, help restore the environment and achieve a profitable business model. Our target industries are technology-enabled companies in the metaverse, education, diversity and inclusion, fintech for the underserved, climate, and well-being. Companies we have invested in or advised: * Storybolt.com - Corporate diversity and inclusion documentary storytelling * LetsMod.com - Programming education in the Metaverse * Climatize.com - Climate funding app for underserved communities * Florasense.com - Care and community for plant lovers * AIMerch - AI solutions solving distributor’s food waste problems * ConfidantHealth.com - Addiction mental health app * Beesage.co - Beehive monitoring tech for productivity and sustainability * Vitract.com - Medtech for personalized nutrition advice * Maternova.net - Distributor of maternal and birth technology that saves lives * Trova.io - Fostering community at work through after-work activity matching
AI Life Coaching App
2021
Inspired by my mystical nature experiences, I embarked on a passion project to create Liferise—a mindfulness app that combines earth wisdom, modern technology, and an AI life coach to promote well-being and living in harmony with the Earth. Liferise offers guided meditations and immersive experiences to elevate mood, cultivate a positive mindset, and foster life mastery skills. Liferise App Features: * Generative AI Life Coach feature that responds with wisdom based on your personality and profile. It answers personal life-challenging questions with nature-themed words of wisdom and customized meditations. * 25 nature-themed stories and meditations written and voiced by AI * 118 daily Earth Wisdom cards I designed and wrote * 450 daily positive affirmations plus hypnotic videos I created using AI * Sound healing videos to shift the state of mind * 264 guided meditations and wisdom talks I mostly wrote and produced * 100+ music and sound healing tracks * 63 sleep stories * 22 nature sounds * Ambience tool that allows users to customize dozens of nature sounds, music tracks, and scenery as their background to meditations, talks, sleep, or listening pleasure. * Beautiful music, gorgeous graphics, nature sounds, sound healing, stories to help you sleep, and the ability to design a personalized soundscape for you to work, study, or fall asleep.
Keynote Speaker on AI for Good, Venture Capital, and Personal Finance
2007 - 2024
My mission is to inspire, motivate, and empower people in their lives. I weave these themes alongside humor into a wide variety of keynote speeches. Please take the time to watch my examples. Thank you! My topics include: AI for Social Good Financial Empowerment Impact Venture Capital Speaking Engagements * Panel at Yale Impact Investing Conference - Yale - April 2024 * Keynote at GenAI Summit - San Francisco - May 2024 * AI for Social Good - San Rafael, CA - July 2024 * SaaStr - Bay Area - Talks on AI for Social Good and Raising Venture Capital - Sept 2024 * RegenAI Summit - Ashland - Sept 2024 * AI and Consciousness - Marin - Oct 2024 * AI for Personal Potential - online - Oct 2024 * Keynote at Cypher: Generative AI Conference - Santa Clara, CA - Nov 2024 * Previous years: Frequent TV guest and keynote speaker for large events including those hosted at Stanford and Berkeley HAAS School of Business. Sample topics I speak about at AI conferences or startup events: * Thriving in the Age of AI as an Entrepreneur * BEing Human in the Age of AI (mission is to raise global consciousness) * AI for Social Good (impact investor and philanthropist) * Raising money as an AI entrepreneur (VC and serial entrepreneur) * Operational efficiencies of running an AI startup (fractional COO for startups) * Technical aspects of generative AI development (created an AI Life Coaching App: Liferise) Demo reel: https://t.ly/U9Qau
Fractional COO/CMO at a Fintech Startup Acquired by Acorns
2022 - 2024
Provided strategic guidance and leadership coaching to the CEO, fostering a culture of innovation and excellence that positioned ChroniFI as an attractive investment opportunity in the fintech industry Spearheaded operations that accelerated ChroniFI's rapid growth and directly contributed to its successful acquisition by the $10B company Acorns within two years, delivering substantial returns for venture capital investors. (acorns.com) Developed and executed comprehensive marketing and communication strategies, including website redesign, influencer campaigns, and targeted content creation, resulting in increased brand awareness and engagement. Projects included: FUNDRAISING SUPPORT * Fundraising communications * Pitch deck enhancement BUSINESS STRATEGY AND DEVELOPMENT * B2B strategy and implementation * Business development RESEARCH AND ANALYSIS * Industry research and reports * Competitive analysis BRANDING AND MARKETING * Branding * Marketing * Hired key Finance Influencer * Communications * Public relations * Website design * Content development * Copywriting DIGITAL MARKETING * Drip email campaigns * Influencer campaign creation and management * Ad strategy: Meta, Linkedin, Tiktok, Youtube * Ad design PRODUCT DEVELOPMENT * Product development LEADERSHIP AND COACHING * CEO leadership coaching * Staff coaching HUMAN RESOURCES * Hiring and staff management First 7 months served as the fractional COO/CMO then became a Strategic Advisor to the CEO. ChroniFI is personal finance software that helps people simplify their finances by shifting the paradigm from money to time. It enables people to make better decisions in the present that align with their goals for the future. Purchase by Acorns in April 2024. (www.acorns.com)
Business Advisor and Leadership Coach to Women Tech CEOs
2007 - 2024
Astia (www.astia.org ) entrepreneurs have raised over $2B. Serve as a strategic business advisor and leadership/executive coach to dozens of women CEOs that were accepted to the Astia accelerator program, received investment by Astia Angels, or the Astia Fund. As a serial tech entrepreneur, I understood first-hand the challenges that businesses face and provide creative solutions that help executives prosper in challenging business times. I blend a combination of life coaching so as to maximize personal performance and well being. Recommend technology solutions to increase income, help improve client base through social networking or media strategies, provide feedback on design or user-interface, impart knowledge about raising capital, help create and practice investor pitches, provide insights into work-life balance, and deliver service in a personable and insightful way that creates a ecosystem for entrepreneurs to live their best lives. www.astia.org
Women's Tech Accelerator Advisory Board Member
2007 - 2014
Helped Astia devise their business growth strategies and hone their offerings for entrepreneurs. Selected entrepreneurs for its Astia program by judging business plans and providing feedback during entrepreneur live pitches. Also screened startup business plans that applied to the Astia program. Personally coached dozens of Astia entrepreneurs about their business plans, marketing, PR, strategic planning, presentation skills, networking tips, and fundraising strategies. Astia is transforming the way businesses are funded in the here and now, providing capital, connections, and guidance that fuel the growth of highly innovative, women-led ventures around the globe. It has over 5,000 people in its global community that support entrepreneur success. Companies that complete the Astia program and pitch at their Venture Conference, have an astounding 60% funding rate that is unparalleled in the industry. Astia companies have raised over $2B in venture capital. www.Astia.org
Founder of Impact Investing Forum
2019 - 2023
Founded an organization that focuses on conscious business and investing. Conscious Business and Investing Forum gatherings happen in person in the San Francisco Bay Area and online globally. If you are an investor or entrepreneur and would like to attend our upcoming online events please email me through LinkedIn. What is conscious investing? It is a choice to invest in companies that not only return profits, but help the planet and people thrive. Conscious investors remove gender, age, racial, geographic and educational bias when looking at an investment opportunity. This is much harder than you think it is because so many biases are subtle and investors are unaware of them. Women Entrepreneurs: Study after study shows that women CEOs outperform men, though due to high levels of discrimination, women only receive an abysmal 2% of the venture capital investments. Women often have to jump through more hoops than men. Astia was the first to pave the way for women to raise $2B in venture capital over the last 20 years and Astia Angels is a recent fund. Latino, African American or other underrepresented minority entrepreneurs rarely receive venture capital money. We need more funds like Backstage Capital, Wolverine Investment Fund and Cleveland Avenue Fund and Babel Investors that can look at investing without a racial bias. Age Bias Venture Capitalists tend to dismiss older experienced industry veterans and favor enthusiastic twenty-somethings. In a wide-ranging survey of US startup founders polled by venture-capital firm First Round Capital, 37% said age is the strongest investor bias against founders, while 28% cited gender and 26% cited race. I cover more reasons why conscious investing is important in my article "The $10B American Innovation Fund" in the link below.
Founder and CEO of a Venture-Funded Fintech Startup
2007 - 2020
Raised venture money and hired 100 employees and contractors in the first year to create MsMoney.com - the one-stop-shop for women’s personal finance education, life planning financial needs and financial products. Partnered with the top financial institutions, such as Citibank and Wells Fargo, for car and student loans, credit cards, insurance, bank accounts, home mortgages, brokerage accounts, mobile stock trading, finance calculators, and other financial tools reaching their 10 million customers. Hired the top 30 women finance writers in the country to produce over a thousand finance and career articles. Earned millions of dollars in consulting fees offering marketing, design and tech consulting services to top financial institutions, such as Wells Fargo, credit unions, insurance companies and other companies eager to reach women more effectively. MsMoney.com Press mentions: * Forbes * Fortune * Time Magazine * USA Today * The Wall Street Journal * PBS Tiffany Joy Basse’s media experiences: * Monthly guest money expert for the live TV show Call for Help; broadcast in 40 million households in 70 countries. * Featured in a TV segment on financial tips, called Prescription for Financial Health; broadcast in 250 local news markets and 80 million households. * Appeared on ABC News with Peter Jennings, the PBS News hour with Jim Lehrer, PBS's Digital Think, and on CBS News. * Hosted the Sony Redband Radio Money Talk Show for several months. * Wrote a monthly column, about teaching people how to financially thrive in their lives read by MsMoney's 100,000 newsletter subscribers. * Published by ABC News Online, Disney's Family.com and Costco Magazine that reached millions of people. * Published in a book titled, “Inside the Minds of Women CEO’s: What it Takes to Succeed and Have it All in the 21st Century.” * Highly paid public speaker to speak to many corporations audiences at large gatherings. The education portion of MsMoney.com still remains today.
CEO and Founder
2004 - 2019
ESTABLISHED COMPANIES CONSULTING SERVICES Provide comprehensive AI and technology consulting services to large companies, enhancing their operational efficiency and competitive edge through advanced tech solutions. Consulting Clients: Wells Fargo, Sun Microsystems, Microsoft, AOL, Bechtel, and Xerox AI TOOLS STRATEGY AND IMPLEMENTATION * Identify and evaluate AI tools unique to each business strategy * Develop a strategic AI implementation roadmap * Provide training and support for seamless adoption and ROI STARTUP OPERATIONS CONSULTING SERVICES Provide fundraising, strategy, marketing, operations, and coaching support to pre-seed and seed-stage entrepreneurs to accelerate their growth, funding, and acquisition. Reviewed 2000 pitch decks and consulted with 100 startups over 20 years. FUNDRAISING SUPPORT * Fundraising strategy development * Pitch deck enhancement and presentation coaching * Investor networking and negotiation STRATEGIC ADVISORY SERVICES * Customized strategic planning and execution * Business model development and optimization * Scalability and growth planning INDUSTRY RESEARCH AND COMPETITIVE ANALYSIS * Conducting in-depth industry research and trend analysis * Identifying and profiling key competitors’ strengths and weaknesses * Providing actionable insights and recommendations MARKETING AND BRANDING SERVICES * Comprehensive marketing and brand strategy development * Crafting sales pitches, proposals, and presentations * Website design and optimization * Influencer marketing campaigns CEO LEADERSHIP COACHING * One-on-one coaching sessions to develop leadership skills * Guidance on decision-making, communication, and team management * Support in navigating challenges and achieving goals COMPANY CULTURE DEVELOPMENT * Assessing and defining company values and mission * Creating and implementing culture-building initiatives * Fostering a positive, inclusive, and high-performance culture
Founder of San Francisco Startup Accelerator and TV Show
2015 - 2017
StartupGO was a unique 3 week immersive startup acceleration program in the San Francisco Bay Area for foreigners. The program was run by startups experts who are investors and serial entrepreneurs that have raised tens of millions of dollars and had positive exits which include taking their company public. The specialized content provided insights on what it takes for startups to succeed from some of the most well known industry leaders, such as entrepreneurs Keith Krach and Patrick Llewellyn who run billion dollar companies, famous venture capitalist Tim Draper and Sean Percival from 500 Startups and Startup Gurus such as Steve Blank and Brad Feld. STARTUPTV had engaging content from well over a hundred other accelerator founders, advisors, startup mentors, successful entrepreneurs and talented consultants who support the startup ecosystem. Never before have such an incredible group of startups experts been compiled to give advice in just one program. http://www.floripatech.com/startupgo http://www.floripatech.com/startuptv http://www.floripatech.com
Founder of Brazilian Startup Accelerator
2011 - 2013
Coached 50 Brazilian Tech CEO’s how to pitch their ideas to Silicon Valley Venture Capitalists and provided strategy consulting. FloripaTech was a startup coaching program created to enhance the technology startup community in Brazil by building a stronger business bridge to Silicon Valley and the rest of the world. FloripaTech worked in collaboration with other companies and community leaders that support innovation and technology initiatives in Brazil. Through the design of educational program and mentoring for entrepreneurs, FloripaTech brought a spotlight to the Brazil's talented technology entrepreneurs and the thriving community that supports their rapid scalable profitable growth that is so attractive to angel investors venture capitalists. www.floripatech.com