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Tina He

Product Lead, Build Onchain at Coinbase

New York, New York

Overview 

Tina He is a seasoned professional with a background in product design, brand management, and entrepreneurship. Currently serving as a Product Lead at Coinbase, she has also co-founded a startup, held leadership positions at notable companies like Facebook and Grubhub, and has experience in investor roles at firms like Pace Capital and New Enterprise Associates. Highlights of Tina's career include her role as Co-founder and CEO of Station Labs, as well as her tenure as President of the Medium Design Collective, showcasing her leadership and entrepreneurial skills in the tech industry.

Work Experience 

  • Product Lead, Build Onchain

    2024 - Current

    Bringing developers onchain

Coinbase Ventures is an investment arm of Coinbase that aims to invest in seed-stage cryptocurrency and blockchain startups.

  • Co-founder, CEO

    2021 - 2024

    Acquired by Coinbase in June, 2024. Now part of Build Onchain team. Station creates tooling for any creators and developers to build onchain applications. Backed by USV & Pace Capital

  • Investor

    2020 - 2022

    Investing when narratives, technology, and incentives aligned

  • Investor

    2019 - 2020

    World's largest VC firm with $25B+ in committed capital - 240+ IPOs and 300+ acquisitions in its 40-year history.

New Enterprise Associates is a venture capital firm that focuses on investments in technology and healthcare startups.

  • Design Lead

    2017 - 2019

    http://www.theharbingerchina.com/ Leading the design initiative for the content platform that connects a network of China's top VCs and tech companies to the global audience. Content partners comprise VCs including Sequoia, GGV, ZhenFund, Qiming Venture Partners, and Shunwei Capital, as well as the Yale Center Beijing and leading tech companies.

  • Product Design

    2018 - 2018

    Rethinking the Events experience at Facebook.

Stay N' Alive Productions, LLC is a social media marketing firm that provides clients with measurable profits.

  • Product Design

    2017 - 2017

    Created a self-service product that expedites and scales the new restaurant onboard experience; reduced onboard time by 400%, increased customer engagement, and lowered costs of internal operations. Led the initiative and execution of Grubhub’s API visual redesign.

Grubhub is an online platform that connects customers with local restaurants.

Raised $284,100,000.00 from Amazon and Yum!.

  • President

    2016 - 2017

    Interdisciplinary design collective

  • Data Visualization

    2016 - 2017

    Produced media content through visualizing Bloomberg Terminal data

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