Tomas Roggio
General Partner at Latitud
Tomas Roggio
General Partner at Latitud
Uruguay
Overview
Work Experience
General Partner, Latitud Ventures
2021 - Current
Founding Partner, Latitud Ventures
2021
Founding Team, Head Of Business Development
2020 - 2021
Investor
2021
Investor
2021
Investor
2021
Investor / Advisor
2019
• Angel investor / advisor at early stage startups in UK/EU and LatAm • Advisor at a UK-based, early stage VC fund (Nov 2019 - March 2020)
Investor
2019
Full-Time MBA Candidate
2017 - 2019
MBA Summer Intern
2018 - 2018
• Supported AB InBev's BU North (UK & Ireland) Marketing leadership on the UK launch of a global beer brand; developed the on-trade pricing & positioning strategy and built the sell-in presentation for retail clients • Collaborated on the marketing campaign, media plan & agency coordination for the launch • Led parallel innovation project; developing category rationale & sell-in
Director, Business Development
2015 - 2017
• Directed business development, partnerships and marketing strategies for 9 live entertainment projects/tours across 15 countries of Europe and Latin America; in joint ventures with top global firms The World Disney Company, Live Nation, AEG Live - achieving the following results: • Generated a net partnership revenue of over seven figures USD for music festival “BUE” in Argentina, originating sponsorship deals with new clients Heineken, Buenos Aires City • Collaborated in signing deals with Motorola, Ford, and Banco Patagonia for 2017-2018 large stadium events (U2, Bruno Mars, Depeche Mode, BUE Festival).
Senior Business Development Manager - Secondment at The World Disney Company EMEA (London)
2014 - 2015
• Led partnerships management for “Violetta Live” Europe Tours, coordinating our JV partner The World Disney Company’s commercial teams (DisneyMedia+) across 10 European markets; resulting in net sponsorship revenue of high six-figures (€) vs previous tour. • Negotiated & managed multi-market deals for the VL Europe Tours, liaising with TWDC EMEA; amongst them a pre-sale deal with American Express for main markets (FR, ITA, SP) • Generated sponsorship strategies for Rolling Stones 2016 Latam Tour; led pitching to over 30 prospect clients, closing six-figure (USD) deal with top reginal retail firm. • Oversaw seven-figures (USD) sponsor deals in Uruguay & Peru liaising with AEG Live’s SVP Marketing.
Freelance Strategy Consultant
2013 - 2017